Daniel Baier

Daniel Baier

Universität Bayreuth

H-index: 35

Europe-Germany

About Daniel Baier

Daniel Baier, With an exceptional h-index of 35 and a recent h-index of 24 (since 2020), a distinguished researcher at Universität Bayreuth, specializes in the field of Market oriented product design, new technologies and their acceptance, retail marketing, data analysis, classification.

His recent articles reflect a diverse array of research interests and contributions to the field:

The Role of Self-Determination Theory in Explaining Patients’ Motivation to Continue Using Telemedicine in a Post-Pandemic World

Marketing Data Analysis by the Dual Scaling Approach: An Update and a New Application

Fashion Subscription Boxes: An Empirical Investigation from the Consumers’ Point of View

Conjoint and Cost Based Product-Line Design: Overview, Comparisons, and New Solution Methods

Product-Line Design Using Cluster-Based Genetic Algorithms and Tabu Search

Measuring the Impact of Car Sharing and Transport Offers on Car Ownership: An Empirical Study

One-stage product-line design heuristics: an empirical comparison

How do customers meet their needs in in-store and online fashion shopping? A comparative study based on the jobs-to-be-done theory

Daniel Baier Information

University

Position

Chair of Marketing & Innovation

Citations(all)

5457

Citations(since 2020)

2707

Cited By

3399

hIndex(all)

35

hIndex(since 2020)

24

i10Index(all)

70

i10Index(since 2020)

43

Email

University Profile Page

Universität Bayreuth

Google Scholar

View Google Scholar Profile

Daniel Baier Skills & Research Interests

Market oriented product design

new technologies and their acceptance

retail marketing

data analysis

classification

Top articles of Daniel Baier

Title

Journal

Author(s)

Publication Date

The Role of Self-Determination Theory in Explaining Patients’ Motivation to Continue Using Telemedicine in a Post-Pandemic World

Marketing: ZFP

Teresa Ries

Daniel Baier

2024

Marketing Data Analysis by the Dual Scaling Approach: An Update and a New Application

Daniel Baier

Wolfgang Gaul

2024/1/26

Fashion Subscription Boxes: An Empirical Investigation from the Consumers’ Point of View

Alexandra Rese

Daniel Baier

2023

Conjoint and Cost Based Product-Line Design: Overview, Comparisons, and New Solution Methods

Daniel Baier

Sascha Vökler

2023

Product-Line Design Using Cluster-Based Genetic Algorithms and Tabu Search

Daniel Baier

Sascha Vökler

2023/8/17

Measuring the Impact of Car Sharing and Transport Offers on Car Ownership: An Empirical Study

Daniel Baier

Alexandra Rese

2023

One-stage product-line design heuristics: an empirical comparison

OR Spectrum

Daniel Baier

Sascha Voekler

2023/5/9

How do customers meet their needs in in-store and online fashion shopping? A comparative study based on the jobs-to-be-done theory

Journal of Retailing and Consumer Services

Franziska S Kullak

Daniel Baier

Herbert Woratschek

2023/3/1

Community Management in Coworking Spaces

Alexandra Rese

Daniel Baier

2023/1/24

Advancing the Understanding of Customer Needs in Fashion Retailing: A Jobs-to-be-Done Perspective

Franziska Kullak

Daniel Baier

Herbert Woratschek

2022/9/22

Measuring country of origin effects in online shopping implicitly: a discrete choice analysis approach

International Marketing Review

Benedikt M Brand

Daniel Baier

2022/8/4

Beyond the beaten paths of forecasting call center arrivals: on the use of dynamic harmonic regression with predictor variables

Journal of Business Economics

Theresa Maria Rausch

Tobias Albrecht

Daniel Baier

2022/5

Profit uplift modeling for direct marketing campaigns: approaches and applications for online shops

Journal of Business Economics

Daniel Baier

Björn Stöcker

2022/5

Online shopping continuance after COVID-19: A comparison of Canada, Germany and the United States

Journal of Retailing and Consumer Services

Norman Shaw

Brenda Eschenbrenner

Daniel Baier

2022/11/1

Success factors in sustainable textile product innovation: An empirical investigation

Journal of Cleaner Production

Alexandra Rese

Daniel Baier

Theresa Maria Rausch

2022/1/10

The need for services and technologies in physical fast fashion stores: generation Y's opinion

Alexandra Rese

Tobias Schlee

Daniel Baier

2022/10/20

Innovative Marktforschungsmethoden

Daniel Baier

2022

Comment l’industrie automobile allemande protège son avance technologique?: L’exemple d’Audi AG

Daniel Baier

Felix Homfeldt

Alexandra Rese

2021

Produktplanung durch Integration von QFD und Conjointanalyse

Daniel Baier

Michael Brusch

2021/5/22

Simulation und optimierung auf basis der conjointanalyse

Wolfgang Gaul

Daniel Baier

2021/5/22

See List of Professors in Daniel Baier University(Universität Bayreuth)

Co-Authors

H-index: 43
Eleonora Pantano

Eleonora Pantano

University of Bristol

H-index: 20
Alexandra Rese

Alexandra Rese

Universität Bayreuth

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