Christian Hinsch
Grand Valley State University
H-index: 16
North America-United States
Top articles of Christian Hinsch
Title | Journal | Author(s) | Publication Date |
|---|---|---|---|
The 4C framework: Towards a holistic understanding of consumer engagement with augmented reality | Computers in Human Behavior | Philipp A Rauschnabel Reto Felix Jonas Heller Chris Hinsch | 2024/5/1 |
Ritual and environmental ineffectiveness: How psychological ownership of community drives environmental behavior | Psychology & Marketing | Yihui Tang Reto Felix Christian Hinsch | 2024/4 |
Context in augmented reality marketing: Does the place of use matter? | Psychology & Marketing | Simon von der Au Philipp A Rauschnabel Reto Felix Chris Hinsch | 2023/11 |
Exploring the darkverse: A multi-perspective analysis of the negative societal impacts of the metaverse | Information Systems Frontiers | Y Dwivedi N Kshetri L Hughes N Rana A Baabdullah | 2023/6 |
Metaverse marketing: How the metaverse will shape the future of consumer research and practice | Psychology & Marketing | Yogesh K Dwivedi Laurie Hughes Yichuan Wang Ali A Alalwan Sun J Ahn | 2023/4 |
Catalyzing a Business Response to Michigan’s Deficient Green Stormwater Infrastructure | Seidman Business Review | Chris Hinsch Elaine S Isely Donald D Carpenter | 2022 |
Metaverse beyond the hype: Multidisciplinary perspectives on emerging challenges, opportunities, and agenda for research, practice and policy | Yogesh K Dwivedi Laurie Hughes Abdullah M Baabdullah Samuel Ribeiro-Navarrete Mihalis Giannakis | 2022/10/1 | |
What is XR? Towards a framework for augmented and virtual reality | Computers in human behavior | Philipp A Rauschnabel Reto Felix Chris Hinsch Hamza Shahab Florian Alt | 2022/8/1 |
Compulsion and reactance: Why do some green consumers fail to follow through with planned environmental behaviors? | Psychology & Marketing | Christian Hinsch Yihui Tang Donald J Lund | 2021/12 |
Service gifts, collective social connection and reciprocity | European Journal of Marketing | Yihui Tang Christian Hinsch Donald J Lund Husni Kharouf | 2020/11/4 |
Nostalgia beats the wow-effect: Inspiration, awe and meaningful associations in augmented reality marketing | Journal of Retailing and Consumer Services | Chris Hinsch Reto Felix Philipp A Rauschnabel | 2020/3/1 |
Frontiers of internal marketing: how cultures of procrastination and improvisation drive project performance: an abstract | Chris Hinsch Anton Fenik Kevin Lehnert | 2020 |
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