Assoc.Prof.Siwarit Pongsakornrungsilp, Ph.D.

Assoc.Prof.Siwarit Pongsakornrungsilp, Ph.D.

Walailak University

H-index: 12

Asia-Thailand

About Assoc.Prof.Siwarit Pongsakornrungsilp, Ph.D.

Assoc.Prof.Siwarit Pongsakornrungsilp, Ph.D., With an exceptional h-index of 12 and a recent h-index of 11 (since 2020), a distinguished researcher at Walailak University, specializes in the field of Marketing, Consumption Studies, Branding, Value Co-Creation.

His recent articles reflect a diverse array of research interests and contributions to the field:

Thai dance diplomacy: Thai government communication strategies for building soft power through staging Thai performances abroad

How to Enhance Perceived E-Learning Usefulness: Evidence from Thai University Students

FACTORS INFLuENCING JOB STRESS: EVIDENCE FROM TELLERS IN CAMBODIA

How job stress happens among bank tellers in Cambodia

Mindful tourism: nothing left behind–creating a circular economy society for the tourism industry of Krabi, Thailand

How to make employees happy: Evidence from Thai university lecturers

Why Do Customers Want to Buy COVID-19 Medicines? Evidence from Thai Citizens

How to promote repurchase intention toward Covid-19 antigen test kits: Evidence from Thai consumers

Assoc.Prof.Siwarit Pongsakornrungsilp, Ph.D. Information

University

Position

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Citations(all)

998

Citations(since 2020)

640

Cited By

531

hIndex(all)

12

hIndex(since 2020)

11

i10Index(all)

14

i10Index(since 2020)

11

Email

University Profile Page

Walailak University

Google Scholar

View Google Scholar Profile

Assoc.Prof.Siwarit Pongsakornrungsilp, Ph.D. Skills & Research Interests

Marketing

Consumption Studies

Branding

Value Co-Creation

Top articles of Assoc.Prof.Siwarit Pongsakornrungsilp, Ph.D.

Title

Journal

Author(s)

Publication Date

Thai dance diplomacy: Thai government communication strategies for building soft power through staging Thai performances abroad

The Journal of International Communication

Wasin Praditsilp

Siwarit Pongsakornrungsilp

2024/1/2

How to Enhance Perceived E-Learning Usefulness: Evidence from Thai University Students

Abac Journal

Long Kim

Teerasak Jindabot

Siwarit Pongsakornrungsilp

Ngachonpam Horam

2023/1/24

FACTORS INFLuENCING JOB STRESS: EVIDENCE FROM TELLERS IN CAMBODIA

Wanamina Bostan Ali

Long Kim

Siwarit Pongsakornrungsilp

Sydney Chinchanachokchai

2023

How job stress happens among bank tellers in Cambodia

Banks and Bank Systems

Nuttaprachya Nantavisit

Long Kim

Sook Fern Yeo

Siwarit Pongsakornrungsilp

2023

Mindful tourism: nothing left behind–creating a circular economy society for the tourism industry of Krabi, Thailand

Journal of Tourism Futures

Pimlapas Pongsakornrungsilp

Siwarit Pongsakornrungsilp

2023/9/14

How to make employees happy: Evidence from Thai university lecturers

Problems and Perspectives in Management

Long Kim

Siwarit Pongsakornrungsilp

Ngachonpam Horam

Savoeun Suong

2023

Why Do Customers Want to Buy COVID-19 Medicines? Evidence from Thai Citizens

International Journal of Environmental Research and Public Health

Long Kim

Siwarit Pongsakornrungsilp

Pimlapas Pongsakornrungsilp

Teerasak Jindabot

Vikas Kumar

2023/3/13

How to promote repurchase intention toward Covid-19 antigen test kits: Evidence from Thai consumers

Innovative Marketing

Kim Long

Thanapa Chouykaew

Siwarit Pongsakornrungsilp

Teerasak Jindabot

Sangwon Lee

2023

Key determinants of job satisfaction among university lecturers

Social Sciences

Long Kim

Pimlapas Pongsakornrungsilp

Siwarit Pongsakornrungsilp

Ngachonpam Horam

Vikas Kumar

2023/3/6

Impact of omnichannel integration on Millennials’ purchase intention for fashion retailer

Cogent Business & Management

Teerada Cattapan

Siwarit Pongsakornrungsilp

2022/12/31

The Influencing Factors of Luxury Consumption Tendency of Chinese Consumers

Science, Technology, and Social Sciences Procedia

Chunchun Lv

Siwarit Pongsakornrungsilp

2022/7/12

การ วิเคราะห์ ปัจจัย ที่ มี ความ สัมพันธ์ กับ ความ สำเร็จ ของ โครงการ ก่อสร้าง ใน พื้นที่ ภาค ใต้

RMUTL Journal of Business Administration and Liberal Arts

พ ชร พงศ์ ศรี รัตน พันธ์

พิมพ์ ล ภั ส พงศกร รัง ศิลป์

ศิว ฤทธิ์ พงศกร รัง ศิลป์

2022/6/30

การ ประเมิน ศักยภาพ การ ท่องเที่ยว โดย ชุมชน ใน จังหวัด พัทลุง ด้วย เกณฑ์ GSTC

Suratthani Rajabhat Journal

Nattida Sangsrisang

Siwarit Pongsakornrungsilp

Pimlapas Pongsakornrungsilp

2022/12/20

Determinants of perceived e-learning usefulness in higher education: A case of Thailand

Innovative Marketing

Long Kim

Pimlapas Pongsakornrungsilp

Siwarit Pongsakornrungsilp

Teerada Cattapan

Nuttaprachya Nantavisit

2022

A new efficiency improvement of ensemble learning for heart failure classification by least error boosting

Emerg Sci J

Ployphan Sornsuwit

Phimkarnda Jundahuadong

Siwarit Pongsakornrungsilp

2022/11/7

Rethinking sustainable tourism management: Learning from the COVID-19 pandemic to co-create future of krabi tourism, Thailand

Sustainability

Pimlapas Pongsakornrungsilp

Siwarit Pongsakornrungsilp

Akawut Jansom

Sydney Chinchanachokchai

2022/9/10

Analysis of Consumer Behavior of Chinese Tourism Products

Science, Technology, and Social Sciences Procedia

Siyu Liu

Siwarit Pongsakornrungsilp

2022/7/12

Omni-chanel network design towards circular economy under inventory share policies

Sustainability

Damla İzmirli

Banu Y Ekren

Vikas Kumar

Siwarit Pongsakornrungsilp

2021/3/7

Co-creating a sustainable regional brand from multiple sub-brands: The Andaman tourism cluster of Thailand

Sustainability

Siwarit Pongsakornrungsilp

Pimlapas Pongsakornrungsilp

Theeranuch Pusaksrikit

Pimmada Wichasin

Vikas Kumar

2021/8/22

ปัจจัย ที่ มี ความ สัมพันธ์ กับ ความ รอบรู้ ด้าน สุขภาพ บิดา ใน ผู้ จะ เป็น บิดา

ศิริ รัตน์ สอน เทศ

2021

See List of Professors in Assoc.Prof.Siwarit Pongsakornrungsilp, Ph.D. University(Walailak University)

Co-Authors

H-index: 64
Prof. Vikas Kumar

Prof. Vikas Kumar

University of the West of England

H-index: 46
Jonathan Schroeder

Jonathan Schroeder

Rochester Institute of Technology

H-index: 9
Sydney Chinchanachokchai

Sydney Chinchanachokchai

University of Akron

H-index: 7
Pimlapas Pongsakornrungsilp

Pimlapas Pongsakornrungsilp

Walailak University

H-index: 7
Theeranuch Pusaksrikit

Theeranuch Pusaksrikit

Chulalongkorn University

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