Annalisa Tunisini

About Annalisa Tunisini

Annalisa Tunisini, With an exceptional h-index of 22 and a recent h-index of 14 (since 2020), a distinguished researcher at Università Cattolica del Sacro Cuore, specializes in the field of Business Marketing, Supply Chain Management, Inter-organizational Relationships.

His recent articles reflect a diverse array of research interests and contributions to the field:

Sustainability in the raw materials industry: Rethinking market strategies and market relationships

Strategia nelle reti tra imprese

A circular innovation strategy in a supply network context: evidence from the packaging industry

Supplier-customer relationships for sustainability-led innovation in the textile industry

Handling resource deficiencies through resource interaction in business networks

Marketing channel transformation in Italian SMEs

The Reconfiguration of the indirect marketing channel: The SMEs’ perspective

I canali di Marketing nelle medie imprese italiane del Made in Italy: evoluzione o stasi?

Annalisa Tunisini Information

University

Position

Professor of Marketing and Strategy - Milan

Citations(all)

2093

Citations(since 2020)

665

Cited By

1718

hIndex(all)

22

hIndex(since 2020)

14

i10Index(all)

45

i10Index(since 2020)

21

Email

University Profile Page

Università Cattolica del Sacro Cuore

Google Scholar

View Google Scholar Profile

Annalisa Tunisini Skills & Research Interests

Business Marketing

Supply Chain Management

Inter-organizational Relationships

Top articles of Annalisa Tunisini

Title

Journal

Author(s)

Publication Date

Sustainability in the raw materials industry: Rethinking market strategies and market relationships

Matteo Dominidiato

Elisa Martina Martinelli

Annalisa Tunisini

2023

Strategia nelle reti tra imprese

Annalisa Tunisini

2023

A circular innovation strategy in a supply network context: evidence from the packaging industry

Journal of Business & Industrial Marketing

Chiara Luisa Cantu

Annalisa Tunisini

2023/12/18

Supplier-customer relationships for sustainability-led innovation in the textile industry

Journal of Business & Industrial Marketing

Matteo Dominidiato

Simone Guercini

Matilde Milanesi

Annalisa Tunisini

2023/11/17

Handling resource deficiencies through resource interaction in business networks

Industrial Marketing Management

Annalisa Tunisini

Debbie Harrison

Roberta Bocconcelli

2023/2/1

Marketing channel transformation in Italian SMEs

International Journal of Globalisation and Small Business

Chiara Cantù

Elisa Martina Martinelli

Annalisa Tunisini

2022

The Reconfiguration of the indirect marketing channel: The SMEs’ perspective

Chiara Luisa Cantu

Elisa Martina Martinelli

Annalisa Tunisini

2022

I canali di Marketing nelle medie imprese italiane del Made in Italy: evoluzione o stasi?

Chiara Luisa Cantu

Elisa Martina Martinelli

Annalisa Tunisini

2022

Transforming the Business Offering from Products to Solutions. An Inquiry into the Textile Industry

Micro & Macro Marketing

Clemente Bottani

Matteo Dominidiato

Annalisa Tunisini

2022

A network perspective on supply chain management in the structural reshaping of globalization

Simone Guercini

Andrea Perna

Andrea Runfola

Annalisa Tunisini

2022

The B2B eMarketplace transformation

Chiara Luisa Cantu

Elisa Martina Martinelli

Annalisa Tunisini

2021

Getting the most from E-commerce in the context of omnichannel strategies

Italian Journal of Marketing

Valeria Belvedere

Elisa Martina Martinelli

Annalisa Tunisini

2021/12

New companies’ DNA: the heritage of the past industrial revolutions in digital transformation

Journal of Management and Governance

Elisa Martina Martinelli

Maria Cristina Farioli

Annalisa Tunisini

2021/12

Trends in Marketing Channels transformation in Italian SMEs

Chiara Cantù

Elisa Martina Martinelli

Annalisa Tunisini

2021

Trasformazione dei canali di Marketing nelle PMI italiane del Made in Italy

Chiara Luisa Cantu

Elisa Martina Martinelli

Annalisa Tunisini

2021

La varietà delle imprese indotta da fattori endogeni

Annalisa Tunisini

Luca Ferrucci

2020

Economia e management delle imprese. Strategie e strumenti per la competitività e la gestione aziendale. Nuova edizione

Tunisini Annalisa

Ferrucci Luca

Tonino Pencarelli

2020

Le strategie corporate

Annalisa Tunisini

Luca Ferrucci

2020

Marketing B2B: capire e gestire le reti e le relazioni tra imprese

Annalisa Tunisini

2020/8/12

Getting the Most from Omnichannel Management Strategy: Special Session: Best Articles from the Italian Marketing Association: An Abstract

Valeria Belvedere

Annalisa Tunisini

2020

See List of Professors in Annalisa Tunisini University(Università Cattolica del Sacro Cuore)

Co-Authors

H-index: 42
ivan snehota

ivan snehota

Università della Svizzera Italiana

H-index: 42
Grandinetti Roberto

Grandinetti Roberto

Università degli Studi di Padova

H-index: 35
Simone Guercini

Simone Guercini

Università degli Studi di Firenze

H-index: 32
Antonello Zanfei

Antonello Zanfei

Università degli Studi di Urbino Carlo Bo

H-index: 28
Judy Zolkiewski

Judy Zolkiewski

Manchester University

H-index: 27
Enrico Baraldi

Enrico Baraldi

Uppsala Universitet

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