Andrés Barrios Fajardo

Andrés Barrios Fajardo

Universidad de Los Andes

H-index: 14

Latin America-Venezuela

About Andrés Barrios Fajardo

Andrés Barrios Fajardo, With an exceptional h-index of 14 and a recent h-index of 14 (since 2020), a distinguished researcher at Universidad de Los Andes, specializes in the field of Marketing, Consumer Behavior, Consumer Culture Theory.

His recent articles reflect a diverse array of research interests and contributions to the field:

How does knowledge translation involving (non) humans influence the adoption of climate change solutions? The case of nature-dependent prosumers

From service to social innovation with a service-dominant logic approach

Service encounter and value co-creation in fundraising activities at the NPO sector

Teleworking and technostress: early consequences of a COVID-19 lockdown

Valuing less and guarding more: Consumption stewardship in restricted contexts

Unpacking the Role of Idiosyncrasy in Collective Bricolage

The new world of philanthropy: How changing financial behavior, public policies, and COVID‐19 affect nonprofit fundraising and marketing

Colombian Advertising Industry: The Effects of Social Context on Advertisement Outcomes

Andrés Barrios Fajardo Information

University

Position

Associate professor at

Citations(all)

873

Citations(since 2020)

694

Cited By

369

hIndex(all)

14

hIndex(since 2020)

14

i10Index(all)

17

i10Index(since 2020)

15

Email

University Profile Page

Universidad de Los Andes

Google Scholar

View Google Scholar Profile

Andrés Barrios Fajardo Skills & Research Interests

Marketing

Consumer Behavior

Consumer Culture Theory

Top articles of Andrés Barrios Fajardo

Title

Journal

Author(s)

Publication Date

How does knowledge translation involving (non) humans influence the adoption of climate change solutions? The case of nature-dependent prosumers

Journal of the Association for Consumer Research

Andres Barrios

Laurel Steinfield

Samuelson Appau

Roland Gau

Charlene Dadzie

2023

From service to social innovation with a service-dominant logic approach

Journal of Services Marketing

Andrés Barrios

Sonia Camacho

Catalina Estrada-Mejia

2023/2/15

Service encounter and value co-creation in fundraising activities at the NPO sector

Journal of Services Marketing

Renata Klafke

Andrés Barrios

Simone Regina Didonet

2023/8/15

Teleworking and technostress: early consequences of a COVID-19 lockdown

Cognition, Technology & Work

Sonia Camacho

Andrés Barrios

2022/8

Valuing less and guarding more: Consumption stewardship in restricted contexts

International Journal of Consumer Studies

Andres Barrios

Christopher P. Blocker

Shikha Upadhyaya

2022

Unpacking the Role of Idiosyncrasy in Collective Bricolage

Academy of Management Proceedings

Ricardo Zozimo

Andres Barrios Fajardo

Magnus George

2022

The new world of philanthropy: How changing financial behavior, public policies, and COVID‐19 affect nonprofit fundraising and marketing

Journal of Consumer Affairs

Eric Van Steenburg

Nwamaka A Anaza

Ahmed Ashhar

Andres Barrios

Ashley R Deutsch

...

2022/9

Colombian Advertising Industry: The Effects of Social Context on Advertisement Outcomes

Andres Barrios

Burcu Sezen

2022

Social commerce affordances for female entrepreneurship: The case of Facebook

Electronic Markets

Sonia Camacho

Andrés Barrios

2022/9

Colombia: Resilience and well-being in response to COVID-19

Andrés Barrios

Marcos Ferreira Santos

Héctor Erlendi Godoy Hernández

2022/8/24

Extending the notion of customer value to surfing camps

Heliyon

Bradley Wilson

Paulo Rita

Andres Barrios

Bastian Popp

2021

Across time, across space, and intersecting in complex ways: a framework for assessing impacts of environmental disruptions on nature-dependent prosumers

Journal of Public Policy & Marketing

Laurel Steinfield

Srinivas Venugopal

Samuelson Appau

Andres Barrios

Charlene Dadzie

...

2021/4

What social enterprises can learn from the freemium business model

Academia Revista Latinoamericana de Administración

Francisco Layrisse

Ezequiel Reficco

Andrés Barrios

2021/3/29

From donation-based NPO to social enterprise: A journey of transformation through business-model innovation

Journal of Business Research

Ezequiel Reficco

Francisco Layrisse

Andres Barrios

2021/3/1

Book review: Macro-social marketing Insights: Systems thinking for wicked problems

Andrés Barrios

2021/9

The global refugee crisis: pathway for a more humanitarian solution

Journal of Macromarketing

Clifford Shultz

Andrés Barrios

Alexander V Krasnikov

Ingrid Becker

Aronté M Bennett

...

2020/3

Culture and Communication for a Wellbeing-Oriented Food Marketing Strategy

THE 45TH ANNUAL MACROMARKETING CONFERENCE

Leonardo Riaño Hernández

Felipe Reinoso-Carvalho

Raffaele Campo

Andrés Barrios-Fajardo

2020/7/7

See List of Professors in Andrés Barrios Fajardo University(Universidad de Los Andes)

Co-Authors

H-index: 39
Clifford Shultz

Clifford Shultz

Loyola University Chicago

H-index: 27
Kathy Hamilton

Kathy Hamilton

University of Strathclyde

H-index: 26
Maria Piacentini

Maria Piacentini

Lancaster University

H-index: 25
Emma Banister

Emma Banister

Manchester University

H-index: 20
Bradley Wilson

Bradley Wilson

Universidad de Los Andes

H-index: 19
Christopher Phillips Blocker

Christopher Phillips Blocker

Colorado State University

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