Yoori Hwang

Yoori Hwang

Myongji University

H-index: 23

Asia-South Korea

About Yoori Hwang

Yoori Hwang, With an exceptional h-index of 23 and a recent h-index of 21 (since 2020), a distinguished researcher at Myongji University, specializes in the field of Communication, Advertising.

His recent articles reflect a diverse array of research interests and contributions to the field:

Gist knowledge and misinformation acceptance: An application of fuzzy trace theory

Does COVID-19 message fatigue lead to misinformation acceptance? An extension of the risk information seeking and processing model

The effect of augmented reality and privacy priming in a fashion-related app: an application of technology acceptance model

Education-based gap in misinformation acceptance: Does the gap increase as misinformation exposure increases?

Misinformation exposure and acceptance: The role of information seeking and processing

Consumers’ Response to Format Characteristics in Native Advertising: The Interaction between Format Similarity And Format Novelty

Effects of disinformation using deepfake: The protective effect of media literacy education

미디어 이용자의 정보 검색과 공유 행동에 관한 연구: 성격 특성과 디지털 리터러시의 역할

Yoori Hwang Information

University

Position

___

Citations(all)

3539

Citations(since 2020)

2373

Cited By

2099

hIndex(all)

23

hIndex(since 2020)

21

i10Index(all)

29

i10Index(since 2020)

26

Email

University Profile Page

Myongji University

Google Scholar

View Google Scholar Profile

Yoori Hwang Skills & Research Interests

Communication

Advertising

Top articles of Yoori Hwang

Title

Journal

Author(s)

Publication Date

Gist knowledge and misinformation acceptance: An application of fuzzy trace theory

Health Communication

Yoori Hwang

Se-Hoon Jeong

2024/4/15

Does COVID-19 message fatigue lead to misinformation acceptance? An extension of the risk information seeking and processing model

Health Communication

Yoori Hwang

Jiyeon So

Se-Hoon Jeong

2023/10/15

The effect of augmented reality and privacy priming in a fashion-related app: an application of technology acceptance model

Cyberpsychology, Behavior, and Social Networking

Yoori Hwang

Hana Shin

Kayoung Kim

Se-Hoon Jeong

2023/3/1

Education-based gap in misinformation acceptance: Does the gap increase as misinformation exposure increases?

Communication Research

Yoori Hwang

Se-Hoon Jeong

2023/3

Misinformation exposure and acceptance: The role of information seeking and processing

Health Communication

Yoori Hwang

Se-Hoon Jeong

2023/2/23

Consumers’ Response to Format Characteristics in Native Advertising: The Interaction between Format Similarity And Format Novelty

Journal of Advertising Research

Yoori Hwang

Se-Hoon Jeong

2021/6/1

Effects of disinformation using deepfake: The protective effect of media literacy education

Cyberpsychology, Behavior, and Social Networking

Yoori Hwang

Ji Youn Ryu

Se-Hoon Jeong

2021/3/1

미디어 이용자의 정보 검색과 공유 행동에 관한 연구: 성격 특성과 디지털 리터러시의 역할

한국언론학보

이하나, 황유리, 정세훈

2021/2

The role of user control in media multitasking effects

Media Psychology

Yoori Hwang

Se-Hoon Jeong

2021/1/2

The glamorous world: how Instagram use is related to affluence estimates, materialism, and self-esteem

International Journal of Mobile Communications

Yoori Hwang

Se-Hoon Jeong

2020

Effects of virtual reality news on knowledge gain and news attitudes

International Journal of Mobile Communications

Se-Hoon Jeong

Sonho Kim

Jung-Yoon Yum

Yoori Hwang

2020

A channel-specific analysis of the risk information seeking and processing (RISP) model: The role of relevant channel beliefs and perceived information gathering capacity

Science communication

Yoori Hwang

Se-Hoon Jeong

2020/6

See List of Professors in Yoori Hwang University(Myongji University)