Victoria Crittenden
Babson College
H-index: 37
North America-United States
Top articles of Victoria Crittenden
Title | Journal | Author(s) | Publication Date |
|---|---|---|---|
What Is the Future of Marketing Education? | Victoria L Crittenden | 2024/4 | |
The Importance of Pre-employment Job Motives in Predicting Voluntary Salesforce Turnover in the Gig Economy | Journal of Business-to-Business Marketing | Robert A Peterson Victoria L Crittenden | 2023/7/3 |
The (R) evolution of Marketing Education | Victoria L Crittenden | 2023/4 | |
Influential entrepreneurs and entrepreneurial influencers: are they two sides of the same coin? | Journal of Marketing Theory and Practice | Victoria L Crittenden William F Crittenden April Kemp | 2023/3/19 |
The scholarship of teaching and learning in marketing education | Victoria L Crittenden | 2023/8 | |
On Becoming Market Oriented in a Commodity Market: Aligning Internal Operational Capabilities with Customer Needs | Victoria L Crittenden William F Crittenden | 2022/4/20 | |
Thoughts on a wheel of marketing education | Journal of Marketing Education | Victoria L Crittenden | 2022/4 |
Third-party procedural justice perceptions: The mediating effect on the relationship between eWOM and likelihood to purchase | Journal of Marketing Theory and Practice | David Williams Victoria Crittenden Amy Henley | 2022/1/2 |
The power of language to influence people: Mary Kay Ash the entrepreneur | Journal of Research in Marketing and Entrepreneurship | Victoria Crittenden William Crittenden | 2022/12/23 |
Case Teaching in the Age of Technological Sophistication | Journal of the Academy of Business Education | Leyland Pitt Victoria L Crittenden Kirk Plangger Wade Halvorson | 2012/3/1 |
Direct selling party plans: communal sharing in the Systems of Provision | Journal of Wine Research | Victoria L Crittenden AF Kemp CF Brown William F Crittenden | 2021/7/3 |
Educational scholarship: Looking forward while casting backward | Victoria L Crittenden | 2021/4 | |
Empowering women through micro-entrepreneurship | Gender Equality | Victoria L Crittenden William F Crittenden | 2021 |
Direct Selling: A Global and Social Business Model | Sara L Cochran Anne T Coughlan Victoria L Crittenden William F Crittenden Linda K Ferrell | 2021/9/14 | |
The award winning academic performer | Victoria L Crittenden | 2021/8 | |
Special Session on Research Opportunities in Direct Selling: An Abstract | Robert A Peterson OC Ferrell Linda Ferrell Victoria Crittenden Linda L Golden | 2020 | |
Educational scholarship: The power of reflecting and sharing | Victoria L Crittenden | 2020/8 | |
Customer support services: more than administrative support–it has to be strategic! | European Journal of Marketing | Victoria Crittenden | 2020/7/17 |
Exploring customer orientation as a marketing strategy of Mexican-American entrepreneurs | Journal of Business Research | Robert A Peterson Victoria L Crittenden | 2020/5/1 |
Embracing diversity in marketing education | Victoria L Crittenden Cassandra Davis Rebeca Perren | 2020/4 |
