Venkat Ramaswamy
University of Michigan
H-index: 51
North America-United States
Top articles of Venkat Ramaswamy
Title | Journal | Author(s) | Publication Date |
|---|---|---|---|
EDUCATION X-VERSE INNOVATION | Krishnan Narayanan Venkat Ramaswamy | 2022/8 | |
Into the eXperience-verse: the strategic frontier of cloud business innovation and value co-creation | Strategy & Leadership | Venkat Ramaswamy Krishnan Narayanan | 2022/7/8 |
Embracing a co-creation paradigm of lived-experience ecosystem value creation | Venkat Ramaswamy | 2022/4/28 | |
Brands as co-creational lived experience ecosystems: an integrative theoretical framework of interactional creation | Venkat Ramaswamy Kerimcan Ozcan | 2022/3/11 | |
How companies can learn to operate as co-creational, adaptive,“living” enterprises | Strategy & Leadership | Venkat Ramaswamy Maarten K Pieters | 2021/7/7 |
The “Interacted” actor in platformed networks: theorizing practices of managerial experience value co-creation | Journal of Business & Industrial Marketing | Venkat Ramaswamy Kerimcan Ozcan | 2020/6/19 |
Leading the experience ecosystem revolution: innovating offerings as interactive platforms | Strategy & Leadership | Venkat Ramaswamy | 2020/5/29 |
