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Terry Elrod

Terry Elrod

University of Alberta

H-index: 18

North America-Canada

About Terry Elrod

Terry Elrod, With an exceptional h-index of 18 and a recent h-index of 10 (since 2020), a distinguished researcher at University of Alberta, specializes in the field of Marketing Research, Experimental Design, Bayesian Modelling, Market Structure, Structural Equation Modeling.

Terry Elrod Information

University

Position

Professor of Marketing

Citations(all)

2313

Citations(since 2020)

350

Cited By

2084

hIndex(all)

18

hIndex(since 2020)

10

i10Index(all)

22

i10Index(since 2020)

10

Email

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University Profile Page

University of Alberta

Google Scholar

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Terry Elrod Skills & Research Interests

Marketing Research

Experimental Design

Bayesian Modelling

Market Structure

Structural Equation Modeling

See List of Professors in Terry Elrod University(University of Alberta)