Sylvain Senecal

Sylvain Senecal

HEC Montréal

H-index: 34

North America-Canada

About Sylvain Senecal

Sylvain Senecal, With an exceptional h-index of 34 and a recent h-index of 30 (since 2020), a distinguished researcher at HEC Montréal, specializes in the field of digital marketing, consumer behavior, marketing, consumer neuroscience.

His recent articles reflect a diverse array of research interests and contributions to the field:

What’s that on your phone? Effects of mobile device task type on pedestrian performance

Multi-stakeholder Perspective on Responsible Artificial Intelligence and Acceptability in Education

Beyond humans: Consumer reluctance to adopt zoonotic artificial intelligence

Keeping Calm in the Digital Age: Theorizing on a Self-Monitoring System of Technostress

Impact of Smartphone Multitasking on Walking Behavior: Is Cognitive Absorption the Key?

The Use of Eye-tracking in Information Systems Research: A Literature Review of the Last Decade

User experience evaluation in shared interactive virtual reality

UX Calculator: An Online Tool to Support User Testing

Sylvain Senecal Information

University

Position

___

Citations(all)

7521

Citations(since 2020)

4056

Cited By

4832

hIndex(all)

34

hIndex(since 2020)

30

i10Index(all)

95

i10Index(since 2020)

78

Email

University Profile Page

HEC Montréal

Google Scholar

View Google Scholar Profile

Sylvain Senecal Skills & Research Interests

digital marketing

consumer behavior

marketing

consumer neuroscience

Top articles of Sylvain Senecal

Title

Journal

Author(s)

Publication Date

What’s that on your phone? Effects of mobile device task type on pedestrian performance

Human factors

Elise Labonte-LeMoyne

Ann-Frances Cameron

Sylvain Senecal

Marc Fredette

Jocelyn Faubert

...

2024/4

Multi-stakeholder Perspective on Responsible Artificial Intelligence and Acceptability in Education

arXiv preprint arXiv:2402.15027

AJ Karran

P Charland

JT Martineau

A Ortiz de Guinea

AM Lesage

...

2024/2/22

Beyond humans: Consumer reluctance to adopt zoonotic artificial intelligence

Psychology & Marketing

Sara‐Maude Poirier

Bo Huang

Anshu Suri

Sylvain Sénécal

2024/2

Keeping Calm in the Digital Age: Theorizing on a Self-Monitoring System of Technostress

Félix Giroux

Sylvain Sénécal

Constantinos Coursaris

Pierre-Majorique Léger

2024

Impact of Smartphone Multitasking on Walking Behavior: Is Cognitive Absorption the Key?

Atul Sharma

Pierre-Majorique Léger

Ann-Frances Cameron

Sylvain Sénécal

Constantinos Coursaris

2024

The Use of Eye-tracking in Information Systems Research: A Literature Review of the Last Decade

Aurélie Vasseur

Mario Passalacqua

Sylvain Sénécal

Pierre-Majorique Léger

2023

User experience evaluation in shared interactive virtual reality

Cyberpsychology, Behavior, and Social Networking

Shady Guertin-Lahoud

Constantinos K Coursaris

Sylvain Sénécal

Pierre-Majorique Léger

2023/4/1

UX Calculator: An Online Tool to Support User Testing

Ruojun Wang

Shang-Lin Chen

Chantal Labbé

Marc Fredette

Amine Abdessemed

...

2023/7/9

Consumer self-construal modulates the relevance of E-tail socialness

Baltic Journal of Management

Muhammad Aljukhadar

Sylvain Senecal

2023/11/15

When Intelligent Voice Assistants fail: The mitigating role of verbal and vocal warmth

Bo Huang

Sylvain Sénécal

2023

Facilitating engagement of universal school-based digital mental health solutions through user experience: A qualitative exploration

Frontiers in Digital Health

Erfan Badawi

Constantinos K Coursaris

Sylvain Sénécal

Pierre-Majorique Léger

2023/3/22

This product seems better now: How social media influencers’ opinions impact consumers’ post-failure responses

International Journal of Electronic Commerce

Anshu Suri

Bo Huang

Sylvain Sénécal

2023/7/3

L'effet de la conception de formulaire de consentement des fichiers témoins sur la perception des utilisateurs et leur intention comportementale

Elsa Fresne

Sylvain Amoros

Sylvain Sénécal

2023/11

An extended health belief model for COVID-19: understanding the media-based processes leading to social distancing and panic buying

Journal of the Academy of Marketing Science

Marie Louise Radanielina Hita

Yany Grégoire

Bruno Lussier

Simon Boissonneault

Christian Vandenberghe

...

2022/5/16

Improving User Experience with Recommender Systems by Informing the Design of Recommendation Messages

Applied Sciences

Antoine Falconnet

Constantinos K Coursaris

Joerg Beringer

Wietske Van Osch

Sylvain Sénécal

...

2023/2/20

Correction to: Equity Crowdfunding and the Online Investors’ Risk Perception: A Co-created List of Web Design Guidelines for Optimizing the User Experience

Sandrine Prom Tep

Sylvain Sénécal

François Courtemanche

Valerie Gohier

2023/6/28

How should voice assistants be heard? The mitigating effect of verbal and vocal warmth in voice assistant service failure

The Service Industries Journal

Bo Huang

Sylvain Sénécal

2023/9/10

The effects of service crises and recovery resources on market reactions: An event study analysis on data breach announcements

Journal of Service Research

Shahin Rasoulian

Yany Grégoire

Renaud Legoux

Sylvain Sénécal

2023/2

Neuro-Adaptive Interface System to Evaluate Product Recommendations in the Context of E-Commerce

Bella Tadson

Jared Boasen

François Courtemanche

Noémie Beauchemin

Alexander-John Karran

...

2023/5/19

Equipping UX Practitioners with Psychophysiological Trends During Moderated User Testing: The Impact of Visualized Emotions on Inference and Empathy

Pascal Snow

Pierre-Majorique Léger

Sylvain Sénécal

2023/8

See List of Professors in Sylvain Senecal University(HEC Montréal)

Co-Authors

H-index: 57
Lennart E. Nacke

Lennart E. Nacke

University of Waterloo

H-index: 35
Pierre-Majorique Léger, Ph.D.

Pierre-Majorique Léger, Ph.D.

HEC Montréal

H-index: 34
Mickael Begon

Mickael Begon

Université de Montréal

H-index: 30
Constantinos K. Coursaris

Constantinos K. Coursaris

HEC Montréal

H-index: 30
Marie-Eve Mathieu

Marie-Eve Mathieu

Université de Montréal

H-index: 24
Jacques Nantel

Jacques Nantel

HEC Montréal

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