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Sridhar Balasubramanian

Sridhar Balasubramanian

University of North Carolina at Chapel Hill

H-index: 28

North America-United States

About Sridhar Balasubramanian

Sridhar Balasubramanian, With an exceptional h-index of 28 and a recent h-index of 24 (since 2020), a distinguished researcher at University of North Carolina at Chapel Hill, specializes in the field of Marketing, E-commerce, Strategy, Pricing, Game theory.

His recent articles reflect a diverse array of research interests and contributions to the field:

Managing uncertain tasks in technology‐intensive project environments: A multi‐method study of task closure and capacity management decisions

Sridhar Balasubramanian Information

University

Position

Professor of Marketing

Citations(all)

12869

Citations(since 2020)

3309

Cited By

10901

hIndex(all)

28

hIndex(since 2020)

24

i10Index(all)

35

i10Index(since 2020)

28

Email

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University Profile Page

University of North Carolina at Chapel Hill

Google Scholar

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Sridhar Balasubramanian Skills & Research Interests

Marketing

E-commerce

Strategy

Pricing

Game theory

Top articles of Sridhar Balasubramanian

Title

Journal

Author(s)

Publication Date

Managing uncertain tasks in technology‐intensive project environments: A multi‐method study of task closure and capacity management decisions

Journal of Operations Management

Sriram Narayanan

Sridhar Balasubramanian

Jayashankar M Swaminathan

Ying Zhang

2020/4

See List of Professors in Sridhar Balasubramanian University(University of North Carolina at Chapel Hill)