Shang-Ho Yang

Shang-Ho Yang

National Chung Hsing University

H-index: 10

Asia-Taiwan

About Shang-Ho Yang

Shang-Ho Yang, With an exceptional h-index of 10 and a recent h-index of 9 (since 2020), a distinguished researcher at National Chung Hsing University, specializes in the field of Consumer Economics, Marketing.

His recent articles reflect a diverse array of research interests and contributions to the field:

What Intentions and Interesting Information Can Attract Consumers to Scan QR Code While Buying Eggs?

The effect of a Halal label and label size on purchasing intent for non-Muslim consumers

The Heterogeneity of Consumer Preferences for Meat Safety Attributes in Traditional Markets

Does Income Inequality Exist among Urban Farmers? A Demonstration of Lorenz Curves from Northern Thailand

A Multi-Country Comparison of Consumers’ Preferences for Imported Fruits and Vegetables

What Makes Consumers Purchase Fresh Eggs in Supermarkets: The Effect of Unrealistic Choice Set Matters

Exploring the Ingredient Choices and Maximum Budget for Fresh Food Boxes in Taiwan

Meat Traceability: Traditional Market Shoppers’ Preferences and Willingness-to-Pay for Additional Information in Taiwan

Shang-Ho Yang Information

University

Position

___

Citations(all)

403

Citations(since 2020)

280

Cited By

182

hIndex(all)

10

hIndex(since 2020)

9

i10Index(all)

11

i10Index(since 2020)

9

Email

University Profile Page

National Chung Hsing University

Google Scholar

View Google Scholar Profile

Shang-Ho Yang Skills & Research Interests

Consumer Economics

Marketing

Top articles of Shang-Ho Yang

Title

Journal

Author(s)

Publication Date

What Intentions and Interesting Information Can Attract Consumers to Scan QR Code While Buying Eggs?

Foods

Shang-Ho Yang

Huong Thi Thu Phan

Chi-Ming Hsieh

Tzu-Ning Li

2022/1

The effect of a Halal label and label size on purchasing intent for non-Muslim consumers

Journal of Retailing and Consumer Services

Widya Satya Nugraha

Dennis Chen

Shang-Ho Yang

2022/3/1

The Heterogeneity of Consumer Preferences for Meat Safety Attributes in Traditional Markets

Foods

Widya Satya Nugraha

Shang-Ho Yang

Kiyokazu Ujiie

2021/3/16

Does Income Inequality Exist among Urban Farmers? A Demonstration of Lorenz Curves from Northern Thailand

Sustainability

Daranrat Jaitiang

Wen-Chi Huang

Shang-Ho Yang

2021/5/3

A Multi-Country Comparison of Consumers’ Preferences for Imported Fruits and Vegetables

Horticulturae

Shang-Ho Yang

Bella Pebriyani Panjaitan

2021/12

What Makes Consumers Purchase Fresh Eggs in Supermarkets: The Effect of Unrealistic Choice Set Matters

Animals

Shang-Ho Yang

Widya Satya Nugraha

2021/12

Exploring the Ingredient Choices and Maximum Budget for Fresh Food Boxes in Taiwan

Horticulturae

Minh-Trang Vo Nguyen

Man-Keun Kim

Shang-Ho Yang

2021/10/16

Meat Traceability: Traditional Market Shoppers’ Preferences and Willingness-to-Pay for Additional Information in Taiwan

Foods

Ardiansyah Azhary Suhandoko

Dennis Chia-Bin Chen

Shang-Ho Yang

2021/8

A Potential Sustainable Pathway for Community-Supported Agriculture in Taiwan: The Consumer Perspective in a Farmers’ Market

Sustainability

Punnaros Pisarn

Man-Keun Kim

Shang-Ho Yang

2020/10/27

An Acceptable CSA Program in Taiwan: A Case Study of Integrating Farmers’ Market

Punnaros Pisarn

Man-Keun Kim

Shang-Ho Yang

2020

Understanding the Production Efficiency Change from Porcine Epidemic Diarrhea via the Data Envelopment Analysis Approach

農林學報

Shang-Ho Yang

Kenneth H Burdine

Wu-Yueh Hu

2020/9/1

Impact of Nutritional Information on Consumers’ Willingness to Pay for Meat Products in Traditional Wet Markets of Taiwan

Foods

Shang-Ho Yang

Ardiansyah Azhary Suhandoko

Dennis Chen

2020/8

Comparison of Food Values for Consumers’ Preferences on Imported Fruits and Vegetables within Japan, Taiwan, and Indonesia

Food Quality and Preference

Shang-Ho Yang

Bella Pebriyani Panjaitan

Kiyokazu Ujiie

Jong-Wen Wann

Dennis Chen

2021/1/1

See List of Professors in Shang-Ho Yang University(National Chung Hsing University)