Scott Connors

Scott Connors

Western University

H-index: 5

North America-Canada

About Scott Connors

Scott Connors, With an exceptional h-index of 5 and a recent h-index of 5 (since 2020), a distinguished researcher at Western University, specializes in the field of Marketing.

His recent articles reflect a diverse array of research interests and contributions to the field:

They’re just not that into you: how to leverage existing consumer–brand relationships through social psychological distance

Health-based weight stereotypes in advertising: perpetuating unhealthy responses among overweight identifiers

Crowdsourcing the implicit association test: Limitations and best practices

Scott Connors Information

University

Position

___

Citations(all)

307

Citations(since 2020)

261

Cited By

122

hIndex(all)

5

hIndex(since 2020)

5

i10Index(all)

5

i10Index(since 2020)

4

Email

University Profile Page

Google Scholar

Scott Connors Skills & Research Interests

Marketing

Top articles of Scott Connors

They’re just not that into you: how to leverage existing consumer–brand relationships through social psychological distance

Journal of Marketing

2021/9

Health-based weight stereotypes in advertising: perpetuating unhealthy responses among overweight identifiers

Journal of Advertising

2021/1/8

Crowdsourcing the implicit association test: Limitations and best practices

Journal of Advertising

2020/8/7

Scott Connors
Scott Connors

H-Index: 3

Mark Forehand
Mark Forehand

H-Index: 19

See List of Professors in Scott Connors University(Western University)

Co-Authors

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