Rory Mulcahy
University of the Sunshine Coast
H-index: 26
Oceania-Australia
Top articles of Rory Mulcahy
Title | Journal | Author(s) | Publication Date |
|---|---|---|---|
Avoiding excessive AI service agent anthropomorphism: examining its role in delivering bad news | Journal of Service Theory and Practice | Rory Francis Mulcahy Aimee Riedel Byron Keating Amanda Beatson Kate Letheren | 2024/1/2 |
Why Is My Team Wearing Rainbow Jerseys? Exploring Effects of DEI Messages on Sports Fans’ Responses | Australasian Marketing Journal | David Fleischman Rory Mulcahy Peter English Emma Florence Retha de Villiers Scheepers | 2024/4/27 |
Digital career competencies: A co-created scale for the digital employability competencies we’ve overlooked | Industry and Higher Education | Margarietha de Villiers Scheepers Rory Mulcahy David Fleishman Peter English Jacqueline Burgess | 2024 |
I’ma believer! Believability of social media marketing | International Journal of Information Management | Rory Mulcahy Aimee Riedel Amanda Beatson Byron Keating Shane Mathews | 2024/4/1 |
Investigating Patterns of Donor and Recipient Sports of Talent Transfer Paralympians | Adapted Physical Activity Quarterly | Adeline Green Rory Mulcahy David Fleischman Luke MacDonald Bridie Kean | 2024/2/5 |
A curious tale of wine labelling: how the colour of a wine label influences purchase intention | Journal of Wine Research | Saket Joshi Rory Mulcahy Cleone Ladlow Brad Eskridge Vicki Andonopoulos | 2024/1/30 |
Winning with pride: Exploring consumer responses to DEI marketing communication in sports | ANZMAC 2023 Conference Proceedings | David Fleischman Rory Mulcahy | 2023 |
Push notifications and news snacking: The impact of mobile news alert framing on reader engagement | new media & society | Renee Barnes Rory Mulcahy Aimee Riedel | 2023/9/8 |
Seeking thrills during a crisis? A TSR and hierarchy of effects perspective of the transformative potential of travel | Journal of Services Marketing | Rory Mulcahy Shahab Pourfakhimi Girish Prayag Elham Falatoonitoosi Noel Scott | 2023/3/23 |
Overcoming Challenges in Business-to-Business Relationships Between Australian Small Business Owners and Digital Marketing Service Providers | Karen Sutherland Rory Mulcahy Jacqueline Burgess Meredith Lawley David Fox | 2023 | |
Reducing the incidence and impact of peer-to-peer online trolling: a protocol for a scoping review | Amanda Tracy Beatson Aimee Riedel Rory Mulcahy Byron William Keating Shasha Wang | 2023/3/1 | |
Let Chatbots Handle Your Case! How Perceived Justice Affects Customer Forgiveness After Service Failures? | Global Marketing Conference | Kaiwen Xue Sven Tuzovic Udo Gottlieb Rory Mulcahy | 2023/7 |
Check 1, 2….. Preliminary Findings from the Building Sustainable Night-time Economies in Regional Australian Research Project | Lenny Vance Rory Mulcahy Lachlan Goold David Fleischman Andy Ward | 2023 | |
Brace yourself! Why managers should adopt a synthetic media incident response playbook in an age of falsity and synthetic media | Business Horizons | Lucas Whittaker Jan Kietzmann Kate Letheren Rory Mulcahy Rebekah Russell-Bennett | 2023/3/1 |
Promoting sport organisations inclusivity initiatives: tailored message frames and audience selection to drive change and attitude towards team | Sport Management Review | Rory Mulcahy David Fleischman Peter English Emma Florence Retha Scheepers | 2023/12/30 |
Mapping the deepfake landscape for innovation: A multidisciplinary systematic review and future research agenda | Lucas Whittaker Rory Mulcahy Kate Letheren Jan Kietzmann Rebekah Russell-Bennett | 2023/7/1 | |
Regional Competitiveness: Perceptions of" Living, Working and Playing" on the Sunshine Coast | Rory Mulcahy David Fleischman Lenny Vance Aimee Riedel | 2023 | |
A transformative and social marketing ecosystem investigation into drug use among young adults | Aimee Riedel Amanda Beatson Rory Mulcahy Byron Keating | 2023/2/15 | |
Vulnerability on the frontline: systematic review and meta-analysis of frontline employee vulnerability | Aimee Riedel Amanda Beatson Asha Worsteling Rory Francis Mulcahy Byron W Keating | 2023/12/1 | |
I'd better say something! How empathy shapes bystander psychological reactance and intervention to online trolling of service organizations | Journal of Service Management | Rory Francis Mulcahy Aimee Riedel Byron W Keating Amanda Beatson Marilyn Campbell | 2023/6/20 |
Co-Authors
