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Robert C. Erffmeyer

About Robert C. Erffmeyer

Robert C. Erffmeyer, With an exceptional h-index of 19 and a recent h-index of 9 (since 2020), a distinguished researcher at University of Wisconsin-Eau Claire, specializes in the field of Marketing, sales education and training.

His recent articles reflect a diverse array of research interests and contributions to the field:

Attracting students to sales positions: The case of effective salesperson recruitment ads

Robert C. Erffmeyer Information

University

Position

Professor of Marketing

Citations(all)

1888

Citations(since 2020)

400

Cited By

1619

hIndex(all)

19

hIndex(since 2020)

9

i10Index(all)

25

i10Index(since 2020)

9

Email

University Profile Page

Google Scholar

Robert C. Erffmeyer Skills & Research Interests

Marketing

sales education and training

Top articles of Robert C. Erffmeyer

Title

Journal

Author(s)

Publication Date

Attracting students to sales positions: The case of effective salesperson recruitment ads

Journal of Marketing Education

Dawn R Deeter-Schmelz

Andrea L Dixon

Robert C Erffmeyer

Kyoungmi Kim

Raj Agnihotri

...

2020/8

See List of Professors in Robert C. Erffmeyer University(University of Wisconsin-Eau Claire)