Renaud Legoux
HEC Montréal
H-index: 16
North America-Canada
Top articles of Renaud Legoux
Title | Journal | Author(s) | Publication Date |
|---|---|---|---|
The Effect of Online Engagement on New Product Performance: Why Fit and Brand Longevity Matter | Journal of Interactive Marketing | Alexis Perron-Brault Renaud Legoux Danilo C. Dantas Marcelo Vinhal Nepomuceno | 2024/2 |
The effects of service crises and recovery resources on market reactions: An event study analysis on data breach announcements | Journal of Service Research | Shahin Rasoulian Yany Grégoire Renaud Legoux Sylvain Sénécal | 2023/2 |
Striking the Right Notes: Long-and Short-Term Financial Impacts of Musicians’ Charity Advocacy Versus Other Signaling Types | Journal of Business Ethics | Chau Minh Nguyen Marcelo Vinhal Nepomuceno Yany Grégoire Renaud Legoux | 2023/11/6 |
La diversité dans les équipes, une médaille qui a son revers | Gestion | Simon Bourdeau Renaud Legoux Camille Grange | 2021 |
Investigating the role of tenure diversity in information system project teams: A multilevel analysis | Communications of the Association for Information Systems | Simon Bourdeau Henri Barki Renaud Legoux | 2021 |
Popular music festivals: An examination of the relationship between festival programs and attendee motivations | Tourism Management Perspectives | Alexis Perron-Brault François de Grandpré Renaud Legoux Danilo C Dantas | 2020/4/1 |
Customer Engagement and New Product Adoption in the Music Industry | International Journal of Arts Management | Alexis Perron-Brault Danilo Dantas Renaud Legoux | 2020/10/1 |
From niche interest to fashion trend | International Journal of Arts Management | Xinyi Wang François Colbert Renaud Legoux | 2020/10/1 |
