Prof. Dr. Sabrina O. Sihombing, S.E., M.Bus

Prof. Dr. Sabrina O. Sihombing, S.E., M.Bus

Universitas Pelita Harapan

H-index: 16

Asia-Indonesia

About Prof. Dr. Sabrina O. Sihombing, S.E., M.Bus

Prof. Dr. Sabrina O. Sihombing, S.E., M.Bus, With an exceptional h-index of 16 and a recent h-index of 14 (since 2020), a distinguished researcher at Universitas Pelita Harapan, specializes in the field of consumer behavior, marketing research.

His recent articles reflect a diverse array of research interests and contributions to the field:

Spiritual Capital Tourism Economy Creative Woman Entrepreneur

PELATIHAN AMPAS ALMOND SEBAGAI BAHAN UTAMA PEMBUATAN COOKIES

WORKSHOP BAGI PELAKU USAHA KULINER LOKAL DI DESA WISATA SANJAI

PROMOTING BLUE ECONOMY: FACTOR IDENTIFICATION AND MODEL DEVELOPMENT FOR MICRO SMALL & MEDIUM ENTERPRISES (MSME) IN BITUNG, NORTH SULAWESI: A RESEARCH PROPOSAL

The Experience Economy and Marketing Approach in Rural Tourism that Creates Memorable Experience (A Study in Cikolelet Tourism Village)

Transformasi Penelitian Ilmiah: Mengoptimalkan Metode Penelitian dengan Kecerdasan Buatan

Examined The Relationship Between Travel Anxiety and Destination Choice: Implications for Tourism Marketing: A Qualitative Study

Prediction of the Relationship of Peer Group and Family Economic Education to Entrepreneurial Intention: Economic Literacy as an Mediating Variable

Prof. Dr. Sabrina O. Sihombing, S.E., M.Bus Information

University

Position

___

Citations(all)

982

Citations(since 2020)

759

Cited By

378

hIndex(all)

16

hIndex(since 2020)

14

i10Index(all)

33

i10Index(since 2020)

24

Email

University Profile Page

Universitas Pelita Harapan

Google Scholar

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Prof. Dr. Sabrina O. Sihombing, S.E., M.Bus Skills & Research Interests

consumer behavior

marketing research

Top articles of Prof. Dr. Sabrina O. Sihombing, S.E., M.Bus

Title

Journal

Author(s)

Publication Date

Spiritual Capital Tourism Economy Creative Woman Entrepreneur

International Journal of Religion

Sabrina O Sihombing

Rudy Pramono

2024

PELATIHAN AMPAS ALMOND SEBAGAI BAHAN UTAMA PEMBUATAN COOKIES

Community Development Journal: Jurnal Pengabdian Masyarakat

Gabriela Ayu Filimonovic

Afsina Fauzia Salsabila

Evelyn Suhalim

Juliana Juliana

Sabrina O Sihombing

2024/3/15

WORKSHOP BAGI PELAKU USAHA KULINER LOKAL DI DESA WISATA SANJAI

Community Development Journal: Jurnal Pengabdian Masyarakat

Rosianna Sianipar

Nova Bernedeta Sitorus

Juliana Juliana

Diena Mutiara Lemy

Sabrina O Sihombing

2024/1/26

PROMOTING BLUE ECONOMY: FACTOR IDENTIFICATION AND MODEL DEVELOPMENT FOR MICRO SMALL & MEDIUM ENTERPRISES (MSME) IN BITUNG, NORTH SULAWESI: A RESEARCH PROPOSAL

Proceeding of International Conference on Entrepreneurship (IConEnt)

Liza Handoko

Sabrina O Sihombing

Chrisanty V Layman

2023/1/30

The Experience Economy and Marketing Approach in Rural Tourism that Creates Memorable Experience (A Study in Cikolelet Tourism Village)

Ilomata International Journal of Social Science

Juliana Juliana

Sabrina Oktaria Sihombing

Ferdi Antonio

2023/4/26

Transformasi Penelitian Ilmiah: Mengoptimalkan Metode Penelitian dengan Kecerdasan Buatan

Sabrina O Sihombing

2023/8/1

Examined The Relationship Between Travel Anxiety and Destination Choice: Implications for Tourism Marketing: A Qualitative Study

Jurnal Ecodemica: Jurnal Ekonomi Manajemen dan Bisnis

Juliana Juliana

Sabrina Oktaria Sihombing

Ferdi Antonio

2023/10/19

Prediction of the Relationship of Peer Group and Family Economic Education to Entrepreneurial Intention: Economic Literacy as an Mediating Variable

Proceeding of International Conference on Entrepreneurship (IConEnt)

Alice Sebastian

Sabrina O Sihombing

2023/12/31

Community-based ecotourism in Sawarna tourism village

Enrichment: Journal of Management

Sabrina Oktaria Sihombing

Selvi Esther Suwu

2023/4/20

Predicting Future Purchase Intentions In E-Commerce: An Empirical Study On Bukalapak

Jurnal Manajemen

Arifin Nur Sandi

Sabrina O Sihombing

2023/10/3

PENGARUH CITRA MERK HIJAU, KETERIKATAN MERK HIJAU, KEPERCAYAAN HIJAU TERHADAP NIAT PEMBELIAN KEMBALI HIJAU

Proceeding National Conference Business, Management, and Accounting (NCBMA)

Diccio Diccio

Sabrina O Sihombing

2023/6/26

Business strategy typologies and the preference of earnings management practices: Evidence from Indonesian listed firms

Cogent Business & Management

Antonius Herusetya

Elfina Astrella Sambuaga

Sabrina O Sihombing

2023/12/31

An investigation between nostalgic value resonance and destination brand engagement in rural tourism.

Juliana Juliana

Sabrina Oktaria Sihombing

Ferdi Antonio

2023/4/6

The Role of Social Media, Brand Awareness, and Authenticity in Shaping Intentions to Visit Sawarna Tourism Village.

International Journal of Sustainable Development & Planning

Sabrina O Sihombing

Selvi Esther

Diena Mutiara Lemy

Amelda Pramezwary

2023/10/1

Dampak anteseden teori perilaku terencana dan pendidikan kewirausahaan terhadap niat crowdfunding yang dimediasi oleh niat kewirausahaan

Proceeding National Conference Business, Management, and Accounting (NCBMA)

Bayu Bisma Dewantara

Sabrina O Sihombing

2023/7/20

SYSTEMATIC LITERATURE REVIEW ANALYSIS OF POSITIVE E-WOM ON THE TOURIST FUTURE BEHAVIOR IN TOURISM VILLAGE MARKETING

Juliana Juliana

Sabrina O Sihombing

Ferdi Antonio

2023/12/15

Bamboo Design Training for hotel and culinary amenities at the Bamboo Community of Sukabumi Regency

Jurnal Nusantara Mengabdi

Sabrina O Sihombing

Juliana Juliana

Ira B Hubner

Rudy Pramono

July Hidayat

2023/2/7

PENGARUH MANAJEMEN HUBUNGAN MASYARAKAT DAN ORIENTASI PEMASARAN HUBUNGAN TERHADAP LOYALITAS MEREK DENGAN KETERLIBATAN PELANGGAN DAN KEPERCAYAAN MEREK SEBAGAI VARIABEL MEDIASI …

DeReMa (Development Research of Management): Jurnal Manajemen

Andrean Steviano

Sabrina Oktaria Sihombing

2023/9/16

PELATIHAN PEMBUATAN TOWEL ART DAN MAKING BED KEPADA IBU PKK DARI DESA CURUG WETAN

Community Development Journal: Jurnal Pengabdian Masyarakat

Rosianna Sianipar

Juliana Juliana

Ira Brunchilda Hubner

Amelda Pramezwary

Sabrina Oktaria Sihombing

...

2023/6/29

Brand Authenticity in The Heart of Local Fashion Brand Consumers and The Need for Relationship

Journal of Law and Sustainable Development

Magdalena Lestari Ginting

Ferdi Antonio

Sabrina Sihombing

2023/12/8

See List of Professors in Prof. Dr. Sabrina O. Sihombing, S.E., M.Bus University(Universitas Pelita Harapan)

Co-Authors

H-index: 32
Rudy Pramono

Rudy Pramono

Universitas Pelita Harapan

H-index: 20
Juliana Juliana

Juliana Juliana

Universitas Pelita Harapan

H-index: 11
Amelda Pramezwary

Amelda Pramezwary

Universitas Pelita Harapan

H-index: 10
Antonius Herusetya

Antonius Herusetya

Universitas Pelita Harapan

H-index: 8
Ira Hubner

Ira Hubner

Universitas Pelita Harapan

H-index: 7
Margaretha Pink Berlianto

Margaretha Pink Berlianto

Universitas Pelita Harapan

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