Peter Naudé
Manchester University
H-index: 56
North America-United States
Top articles of Peter Naudé
Title | Journal | Author(s) | Publication Date |
|---|---|---|---|
Strategic investments in entrepreneurial brand ventures by large incumbents | Journal of Strategy and Management | Deryck J Van Rensburg Pete Naudé Izak Fayena | 2024/2/5 |
Examining the dark force consequences of AI as a new actor in B2B relationships | Industrial Marketing Management | Brendan James Keegan Sophie Iredale Peter Naudé | 2023/11/1 |
Teach well, learn better-Customer involvement and new product performance in B2B markets: The role of desorptive and absorptive capacity | Industrial Marketing Management | Saeed Najafi-Tavani Peter Naudé Paul Smith Mehdi Khademi-Gerashi | 2023/1/1 |
The role of visioning in business network strategizing | Journal of Business Research | Morten H Abrahamsen Aino Halinen Peter Naudé | 2023/1/1 |
When customer involvement hinders/promotes product innovation performance: The concurrent effect of relationship quality and role ambiguity | Journal of Business Research | Saeed Najafi-Tavani Ghasem Zaefarian Matthew J Robson Peter Naudé Faramarz Abbasi | 2022/6/1 |
Implementing artificial intelligence in traditional B2B marketing practices: an activity theory perspective | Information systems frontiers | Brendan James Keegan Denis Dennehy Peter Naudé | 2022/5/26 |
Social capital creation on professional sharing economy platforms: The problems of rating dependency and the non-transferability of social capital | Journal of Business Research | Zsófia Tóth Ekaterina Nemkova Gábor Hizsák Peter Naudé | 2022/5/1 |
The impact of alternative financial supply chain management practices on supply risk: A relationship quality and buyer relative power perspective | Industrial Marketing Management | Saeed Najafi-Tavani Hossein Sharifi Peter Naudé Elmira Parvizi-Omran | 2022/1/1 |
Guiding Ph. D. students | C Anthony Di Benedetto Adam Lindgreen Torsten Ringberg Laura Peracchio David Luna | 2021/5/20 | |
Translating research into teaching | Adam Lindgreen C Anthony Di Benedetto Roderick J Brodie Peter Naudé | 2021/5/20 | |
Building research groups | Adam Lindgreen C Anthony Di Benedetto Roderick J Brodie Peter Naudé | 2021/5/20 | |
How to translate research into teaching | Adam Lindgreen C Anthony Di Benedetto Roderick J Brodie Peter Naudé | 2021/11/19 | |
The strategic role of corporate online references: building social capital through signaling in business networks | Journal of Business & Industrial Marketing | Zsofia Toth Peter Naudé Stephan C Henneberg Carlos Adrian Diaz Ruiz | 2021/8/13 |
How to translate great research into great teaching | Adam Lindgreen C Anthony Di Benedetto Roderick J Brodie Peter Naudé | 2020/2/1 | |
Cultural Extensions to Business Networks Research: Guanxi and Wasta | Journal of Business and Industrial Marketing | Roudaina Houjeir Amna Khan David Brennan Peter Naude | 2020 |
Relationship learning and international customer involvement in new product design: The moderating roles of customer dependence and cultural distance | Journal of Business Research | Zhaleh Najafi-Tavani Sahar Mousavi Ghasem Zaefarian Peter Naudé | 2020/11/1 |
B2B analytics in the airline market: Harnessing the power of consumer big data | Industrial Marketing Management | Christopher P Holland Sabrina C Thornton Peter Naudé | 2020/4/1 |
