Pamela E. Grimm
Kent State University
H-index: 15
North America-United States
Top articles of Pamela E. Grimm
Title | Journal | Author(s) | Publication Date |
---|---|---|---|
In it together: brands benefit after a transgression when perceived as co-owners of the brand community | Journal of Marketing Management | Christina A Kuchmaner Jennifer Wiggins Pamela E Grimm | 2024/2/12 |