Mustika Sufiati Purwanegara
Institut Teknologi Bandung
H-index: 13
Asia-Indonesia
Top articles of Mustika Sufiati Purwanegara
Title | Journal | Author(s) | Publication Date |
|---|---|---|---|
Enhancing E-Commerce with Big Data: From Browsing to Buying Through Recommendation Systems | International Journal of Entrepreneurship, Business and Creative Economy | Nuraeni Johnson Mustika Sufiati Purwanegara Nur Budi Mulyono | 2024/1/30 |
Why do Customers Decide to Complain on Social Media? And How to Produce Customer Forgiveness | Review of Integrative Business and Economics Research | Nurrani Kusumawati Abigail Tasya Suhandi Mustika Sufiati Purwanegara | 2024 |
Examining E-Commerce Shopping Behavior: Investigating the Influence of Customer Decision-Making | Kurdish Studies | Nuraeni Johnson Mustika Sufiati Purwanegara Nur Budi Mulyono | 2024/2/1 |
INCLUSION OF SMALLHOLDER FARMERS IN COFFEE VALUE CHAIN FOR GLOBAL MARKET: INSIGHTS FROM GLOBAL PLAYERS | Global Marketing Conference | Mustika Sufiati Purwanegara Nurrani Kusumawati Nita Garnida Reinaldy Agung Pramudhita Anak Agung Ngurah Tata Pinandhika | 2023/7 |
Factors Affecting Purchase Intention on Roasted Coffee Beans (Study Case: Caracal Coffee Roasters) | SRIWIJAYA INTERNATIONAL JOURNAL OF DYNAMIC ECONOMICS AND BUSINESS | Rizha Al Fajri Mustika Sufiati Purwanegara | 2023/10/8 |
FROM BROWSING TO BUYING: HOW BIG DATA IS TRANSFORMING E-COMMERCE | Global Marketing Conference | Mustika Sufiati Purwanegara Nur Budi Mulyono | 2023/7 |
Identifying customers’ barriers in buying sustainable beauty products | Journal Integration of Management Studies | Fanny Peyton Mustika Sufiati Purwanegara | 2023/7/21 |
Exploring The Impact of Perceived Greenwashing on Repurchase Intention of Green Personal Body Care Products | Indonesian Journal of Business and Entrepreneurship (IJBE) | Jasmine Raihana Mustika Sufiati Purwanegara | 2023/1/31 |
USING ELECTROENCEPHALOGRAM (EEG) TO UNDERSTAND THE EFFECT OF EMOTIONS ON SUSTAINABLE TOURISM VISIT INTENTION | Global Marketing Conference | Mustika Sufiati Purwanegara Fitri Aprilianty Nila Armelia Windasari | 2023/7 |
Domestic Tourists' Intention to Visit on Tolo Wind Turbine Sites: The Impact of Customer Perception of Sustainable Tourism | Proceedings of the International Conference on Sustainable Collaboration in Business, Technology, Information, and Innovation (SCBTII 2023) | Yudistira Bagus Mirhanto Mustika Sufiati Purwanegara | 2023/11/17 |
Proposed Marketing Strategy to Increase Sales By Increasing Brand Wareness Of Water & Wastewater Treatment Company (PT Dwikarya Mitra Sejati) | Journal of Economics and Business UBS | Irfan Yusuf Saputro Mustika Sufiati Purwanegara | 2023/1/25 |
ROLE OF DIGITAL TECHNOLOGY ON GASTRO TOURISM EXPERIENCE IN GENERATION Z | Global Marketing Conference | Mustika Sufiati Purwanegara Nila Armelia Windasari Fitri Aprilianty Reinaldy Agung Pramudhita Muhammad Fakhrul Rozi Ashadi | 2023/7 |
Check for updates Analysis of Consumption Behavior Changes in Skincare and Makeup Category due to COVID-19 Pandemic | Proceedings of the International Conference on Sustainable Collaboration in Business, Technology, Information, and Innovation (SCBTII 2023) | Patricia Oxanna¹ Mustika Sufiati Purwanegara | 2023/11/17 |
FACTORS INFLUENCING GEN Z’S EATING-OUT BEHAVIOR IN THE POST-COVID-19 PANDEMIC PERIOD | Journal of Southwest Jiaotong University | Niken Savitri Anggraeni Prabu Wardono Mustika Sufiati Purwanegara Andriyanto Wibisono | 2023 |
THE EFFECT OF BELT AND ROAD INITIATIVE GLOBALIZATION TOWARD THE INTERNATIONAL TRADE AND EQUALITY | Global Marketing Conference | Mustika Sufiati Purwanegara Nurrani Kusumawati Rosmini Omar Nur Azam Anuarul Perai Reinaldy Agung Pramudhita | 2023/7 |
Analyzing the Factors that Affect the Amount of Plastic Waste | Indonesian Journal of Urban and Environmental Technology | Mustika Sufiati Purwanegara Anak Agung Ngurah Tata Pinandhika Yang Sun Regina Athalia | 2023/10/25 |
Taxpayers’ adoption of online tax return reporting: extended meta-UTAUT model perspective | Cogent Business & Management | Asep Heri Hermanto Nila Armelia Windasari Mustika Sufiati Purwanegara | 2022/12/31 |
Factors Affecting Customer Habit Shifting from Global to Local Fashion Brands due to COVID-19 | International Journal of Advanced Research in Economics and Finance | Nanette Aliyazahra Mustika Sufiati Purwanegara | 2022/9/1 |
The Effect of Social Media Platforms Toward Value Co-Creation in Generation Z | International Journal of Business and Technology Management | Muhammad Latif Mediyan Mustika Sufiati Purwanegara | 2022/10/1 |
Defining event marketing as engagement-driven marketing communication | Romi Setiawan Dermawan Wibisono Mustika Sufiati Purwanegara | 2022/8/1 |
