Mohammad Khasawneh

About Mohammad Khasawneh

Mohammad Khasawneh, With an exceptional h-index of 18 and a recent h-index of 17 (since 2020), a distinguished researcher at Princess Sumaya University for Technology, specializes in the field of Social Media Marketing, Consumer Behavior and Consumer Adoption, and E-Marketing.

His recent articles reflect a diverse array of research interests and contributions to the field:

Factors affecting consumers’ behavioral intentions to use and adopt digital wallets

Investigating the impact of social media marketing on research online and purchase offline for fashion luxury brands

The Impact of Social Media Marketing Adoption on Homemade Food Start-ups Performance

Factors affecting entrepreneurial intentions among students in higher education institutions

Visiting and revisiting destinations: impact of augmented reality, content quality, perceived ease of use, perceived value and usefulness on E-WOM

The impact of adopting corporate entrepreneurship in the public sector on innovative performance: the moderating role of knowledge sharing

How online communities affect online community engagement and word-of-Mouth intention

The effect of Instagram on millennials consumer’s purchase intentions in the fashion industry

Mohammad Khasawneh Information

University

Position

Associate Professor of E-marketing and Social Media

Citations(all)

807

Citations(since 2020)

683

Cited By

283

hIndex(all)

18

hIndex(since 2020)

17

i10Index(all)

21

i10Index(since 2020)

21

Email

University Profile Page

Google Scholar

Mohammad Khasawneh Skills & Research Interests

Social Media Marketing

Consumer Behavior and Consumer Adoption

and E-Marketing

Top articles of Mohammad Khasawneh

Title

Journal

Author(s)

Publication Date

Factors affecting consumers’ behavioral intentions to use and adopt digital wallets

International Journal of Data and Network Science

M Khasawneh

Mohammad Al-Rousan

Shafig Al-Haddad

A Sharabati

Reem Sewan

2024

Investigating the impact of social media marketing on research online and purchase offline for fashion luxury brands

Naser Pourazad

Vipul Pare

2015

The Impact of Social Media Marketing Adoption on Homemade Food Start-ups Performance

International Journal of Innovation and Technology Management

Lana Harb

Mohammad Hamdi Al Khasawneh

2024/2/13

Factors affecting entrepreneurial intentions among students in higher education institutions

IOP Conference Series: Earth and Environmental Science

SH Purnomo

ET Rahayu

AI Sari

S Emawati

2019/3/1

Visiting and revisiting destinations: impact of augmented reality, content quality, perceived ease of use, perceived value and usefulness on E-WOM

International Journal of Quality & Reliability Management

Jude Madi

Mohammad Al Khasawneh

Ala'Omar Dandis

2024/1/9

The impact of adopting corporate entrepreneurship in the public sector on innovative performance: the moderating role of knowledge sharing

International Journal of Business Environment

Taghreed Akram Khirfan

Mohammad Hamdi Al Khasawneh

2023

How online communities affect online community engagement and word-of-Mouth intention

Sustainability

Al-Khasawneh

M.

Al-Haddad

S.

Sharabati

...

2023

The effect of Instagram on millennials consumer’s purchase intentions in the fashion industry

International Journal of Data and Network Science

Shafig Al-Haddad

Mohammad Al-Khasawneh

A Sharabati

H Haddad

J Halaweh

2023

Consumer’s attitude towards display google ads

Future Internet

Mohammad Al Khasawneh

Abdel-Aziz Ahmad Sharabati

Shafig Al-Haddad

Rania Al-Daher

Sarah Hammouri

...

2023/4/7

The impact of augmented reality on behavioural intention and E-WOM

International Journal of Electronic Business

Mohammad Hamdi Al Khasawneh

Aya Rabata

2023

The impact of hiring people with a disability on customers’ perspectives: The moderating effect of disability type

Sustainability

Awad

A.

Abuhashesh

M.

Al-Khasawneh

...

2023

Exploring the determinants of FinTech adoption and intention to use in Jordan: The impact of COVID-19

Cogent Social Sciences

Ibrahim S Almashhadani

Mohammad Abuhashesh

Ashraf Bany Mohammad

Ra’ed Masa’deh

Mohammad Al-Khasawneh

2023/12/15

Behavioral Acceptance of Electronic Government in Jordan

International Journal of Electronic Government Research (IJEGR)

Shafig Al-Haddad

Abdel-Aziz Ahmad Sharabati

Mohammad Al Khasawneh

Seif Aiman Mazahreh

Yazeed Turki Kawar

2023/1/1

Environmental forces influencing perceived acceptance of COVID-19 vaccination: Social responsibility as a moderating role

Ala’eddin M Ahmad

Mohammad Abuhashesh

Nawras M Nusairat

Majd AbedRabbo

Ra’ed Masa’deh

...

2023/2/9

Exploring factors that drive FinTech adoption in Jordan

Mohammad Abuhashesh

Ibrahim S Almashhadani

Muhammad Turki Alshurideh

Mohammad Al-Khasawneh

2023/9/18

Developing entrepreneurial intentions in emerging markets: a comprehensive review of educational factors

Zainab Abdallah

Mohammad Hamdi Al Khasawneh

Amro Al-Madadha

Majd Abedrabbo

2023

A development of a newly constructed model related to the impact of entrepreneurial motivation on entrepreneurial intention

C Al Deir

M Al Khasawneh

M Abuhashesh

R Masa’deh

AM Ahmad

2023/2/9

Check for updates

Brainlesion: Glioma, Multiple Sclerosis, Stroke and Traumatic Brain Injuries: 8th International Workshop, BrainLes 2022, Held in Conjunction with MICCAI 2022, Singapore, September 18, 2022, Revised Selected Papers

Segmentation Framework via Optimal

Mass Transportation Pre-processing

Jia-Wei Liao¹

Tsung-Ming Huang

Tiexiang Li

...

2023/7/17

Adoption of Telecommuting in the Banking Industry: A Technology Acceptance Model Approach

Interdisciplinary Journal of Information, Knowledge, and Management

Amro Al-Madadha

Mohammad Hamdi Al Khasawneh

Ola Al Haddid

Ahmad Samed Al-Adwan

2022/9/29

The impact of user generated content on visiting intention to a destination

International Journal of Technology Marketing

Mohammad Al Khasawneh

Shafig Al-Haddad

Leen Abu Salhieh

Hala Katawa

Yousef Alsayyed

...

2022

See List of Professors in Mohammad Khasawneh University(Princess Sumaya University for Technology)

Co-Authors

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