Mike Molesworth
University of Reading
H-index: 29
Europe-United Kingdom
Top articles of Mike Molesworth
Title | Journal | Author(s) | Publication Date |
---|---|---|---|
Imagining responsible marketing in the digital economy: Why it is easier to think about AI overloads than digital marketing as a source of freedom | Mike Molesworth Iris Hong-Bich Truong Georgiana Grigore | 2024/4/9 | |
Platformised possessions and relational labour | Marketing Theory | Janice Denegri-Knott Rebecca Jenkins Mike Molesworth Georgiana Grigore | 2024/3 |
Bullshit consumption: What lockdowns tell us about work-and-spend lives and care-full alternatives | Marketing Theory | Mike Molesworth Georgiana Grigore Georgios Patsiaouras Mona Moufahim | 2024/2/6 |
Expanding knowledge of institutional complexity through the hyphen-spaces opened up by participant videography | Journal of Marketing Management | Saima Husain Mike Molesworth Georgiana Grigore | 2024/1/2 |
“Kind of mine, kind of not”: digital possessions and affordance misalignment | Journal of Consumer Research | Rebecca Mardon Janice Denegri-Knott Mike Molesworth | 2023/8/1 |
Transformations in digital virtual consumption | Janice Denegri-Knott Rebecca Jenkins Mike Molesworth | 2022/9/26 | |
Consumer mischief as playful resistance to marketing in Twitter hashtag hijacking | Journal of Consumer Behaviour | Hong‐Bich Truong Sylvian Patrick Jesudoss Mike Molesworth | 2022/7 |
(Un) resolving digital technology paradoxes through the rhetoric of balance | Organization | Georgiana Grigore Mike Molesworth Chris Miles Sarah Glozer | 2021/1 |
Corporate social responsibility in liquid times: The case of Romania | Journal of Business Ethics | Georgiana Grigore Mike Molesworth Andreea Vontea Abdullah Hasan Basnawi Ogeday Celep | 2021/12 |
Drama and discounting in the relational dynamics of corporate social responsibility | Journal of Business Ethics | Georgiana Grigore Mike Molesworth Andreea Vonțea Abdullah Hasan Basnawi Ogeday Celep | 2021/11 |
The moderating role of corporate reputation and employee-company identification on the work-related outcomes of job insecurity resulting from workforce localization policies | Journal of Business Research | Imran Ali Murad Ali Georgiana Grigore Mike Molesworth Zhongqi Jin | 2020/7/31 |
What is digital possession and how to study it: a conversation with Russell Belk, Rebecca Mardon, Giana M. Eckhardt, Varala Maraj, Will Odom, Massimo Airoldi, Alessandro … | Journal of Marketing Management | Janice Denegri-Knott Rebecca Jenkins Siân Lindley | 2020/6/12 |
A heteronomous consumer romance | Marketing Theory | Mike Molesworth | 2020/6 |