Mihai Ioan Roșca
Academia de Studii Economice din Bucuresti
H-index: 6
Europe-Romania
Top articles of Mihai Ioan Roșca
Title | Journal | Author(s) | Publication Date |
---|---|---|---|
Integration of Circular Economy Principles in Consumer Behaviour for Electrical and Electronic Equipment | Amfiteatru Economic Journal | Nicolae Istudor Ionel Dumitru Alina Filip Alin Stancu Mihai Ioan Roșca | 2023 |
PURCHASING GREEN PRODUCTS: FACTORS INFLUENCING CONSUMER BEHAVIOUR IN ROMANIA. | Environmental Engineering & Management Journal (EEMJ) | Cristina-Andreea Nicolae Mihai Ioan Roşca | 2023/7/1 |
INTEREST IN SPORTS-A MARKETING RESEARCH APPROACH IN DISCOVERING PREDICTING FACTORS. | Economic Computation & Economic Cybernetics Studies & Research | Mihaela CONSTANTINESCU Andreea Orindaru Mihai Cristian Orzan Ștefan-Claudiu CĂESCU Mihai Ioan ROȘCA | 2022/1/1 |
Current trends in digital marketing communication | Journal of Marketing Research and Case Studies | Angela Madan Mihai Ioan Rosca | 2022 |
Understanding the Green Purchasing Behaviour of Millennials Living in Bucharest | Journal of Emerging Trends in Marketing and Management | Cristina-Andreea Nicolae Mihai-Ioan Roşca | 2022/8/5 |
A Holistic Concept based on Modern Influential Techniques of Integrated Marketing Communication: A Country Image Model | Journal of Emerging Trends in Marketing and Management | Angela Madan Mihai-Ioan Roșca Adrian Apostol | 2022/8/5 |
Investigating Environmental Awareness of Young Adults in Romania | Fostering Recovery through Metaverse Business Modelling | Cristina-Andreea NICOLAE Mihai Ioan ROȘCA | 2022/6/16 |
City Marketing–Bucharest Case Study | Journal of Emerging Trends in Marketing and Management | Mihai-Ioan ROȘCA Angela MADAN Horia BOIAN | 2021/8/5 |
Opportunities and challenges of the Internet of Things | Cristian Bogdan Onete Doru Alexandru Pleșea Irina Albăstroiu | 2017/5 | |
Is Climate Change More Serious than International Terrorism? Evidence from European Countries | The Bucharest University of Economic Studies Publishing House | Cristina Andreea Nicolae Mihai-Ioan ROȘCA | 2021 |
Internet of things (IoT) and sustainability | Proceedings of the 7th BASIQ International Conference on New Trends in Sustainable Business and Consumption (BASIQ 2021) | Mihai Ioan Rosca Cristina Nicolae Emanuel Sanda Angela Madan | 2021/6 |
Theoretical approach of subliminal advertising | Angela Madan Mihai Ioan Rosca Mirela Bucovicean | 2021/6/1 | |
Modern Approach of Artistic and Persuasive Marketing Communication | JOURNAL STUDIA UNIVERSITATIS BABES-BOLYAI NEGOTIA | Mihai-Ioan Rosca Angela Madan | 2021 |
Personal branding vs. National identity | New Trends in Sustainable Business and Consumption | Mihai Ioan Roșca Angela Madan | 2020/6/4 |
FOOD AND SUSTAINABILITY–ROMANIANS’EXPECTATIONS | Competitiveness of Agro-Food & Environmental Economy | Cristina-Andreea NICOLAE Mihai Ioan ROȘCA | 2020/1/1 |
The Organic Food Market in Romania | Journal of Emerging Trends in Marketing and Management | Mihai Stoica Mihai Mehedințu Magdalena Stoian Alin Stancu Alina Filip | 2020/8/31 |
Advertising as a Motivator of Human Behavior—Theoretical Approach of Manipulation in Modern Society | J. Emerg. Trends Mark. Manag | MI Rosca Angela Madan | 2020 |
Value creation attributes—clustering strategic options for Romanian SMEs | Sustainability | Alin Stancu Alina Filip Mihai Ioan Roșca Daniela Ioniță Raluca Căplescu | 2020/8/27 |