Melissa Mercincavage

Melissa Mercincavage

University of Pennsylvania

H-index: 17

North America-United States

About Melissa Mercincavage

Melissa Mercincavage, With an exceptional h-index of 17 and a recent h-index of 14 (since 2020), a distinguished researcher at University of Pennsylvania, specializes in the field of Nicotine reduction, expectancies, tobacco regulatory science, nicotine dependence, cessation.

His recent articles reflect a diverse array of research interests and contributions to the field:

Organic, Earth-Friendly Tobacco With a Charcoal Filter and Smooth Taste: A Randomized Experiment Testing Effects of Natural American Spirit’s “Sky” Cigarette Advertising on …

Effect of nicotine expectancy and nicotine dose reduction on cigarette demand, withdrawal alleviation, and puff topography

Perceived Relative Harm and Addictiveness Compared with Cigarettes and Intentions to Use Modified Risk Tobacco Products Utilizing FDA-Authorized Marketing Claims Among Adults …

Acute effects of charcoal filters and package color on cigarette perceptions and use behaviors: Results from a randomized pilot study examining Natural American Spirit “Sky”

Responses to reduced nicotine cigarette marketing features: a systematic review

Assessing attention to tobacco warnings with a Heatmapping task

Examining Visual Attention to Tobacco Marketing Materials Among Young Adult Smokers: Protocol for a Remote Webcam-Based Eye-Tracking Experiment

Effects of cigarette package colors and warning labels on marlboro smokers’ risk beliefs, product appraisals, and smoking behavior: a randomized trial

Melissa Mercincavage Information

University

Position

Research Assistant Professor

Citations(all)

798

Citations(since 2020)

551

Cited By

469

hIndex(all)

17

hIndex(since 2020)

14

i10Index(all)

25

i10Index(since 2020)

21

Email

University Profile Page

University of Pennsylvania

Google Scholar

View Google Scholar Profile

Melissa Mercincavage Skills & Research Interests

Nicotine reduction

expectancies

tobacco regulatory science

nicotine dependence

cessation

Top articles of Melissa Mercincavage

Title

Journal

Author(s)

Publication Date

Organic, Earth-Friendly Tobacco With a Charcoal Filter and Smooth Taste: A Randomized Experiment Testing Effects of Natural American Spirit’s “Sky” Cigarette Advertising on …

Nicotine and Tobacco Research

Stefanie K Gratale

Jennifer L Pearson

Melissa Mercincavage

Olivia A Wackowski

2024/2/1

Effect of nicotine expectancy and nicotine dose reduction on cigarette demand, withdrawal alleviation, and puff topography

Drug and alcohol dependence

Justin C Strickland

Brett W Gelino

Gideon P Naudé

Jessica C Harbaugh

Rebekah D Schlitzer

...

2024/1/1

Perceived Relative Harm and Addictiveness Compared with Cigarettes and Intentions to Use Modified Risk Tobacco Products Utilizing FDA-Authorized Marketing Claims Among Adults …

Drug and Alcohol Dependence

Andy SL Tan

Melissa Mercincavage

William J Young

Mary Hrywna

Cristine D Delnevo

...

2024/4/12

Acute effects of charcoal filters and package color on cigarette perceptions and use behaviors: Results from a randomized pilot study examining Natural American Spirit “Sky”

Drug and Alcohol Dependence

Melissa Mercincavage

Lizza K Waugh

Stefanie Gratale

Olivia Wackowski

Jennifer L Pearson

...

2024/2/1

Responses to reduced nicotine cigarette marketing features: a systematic review

Andrea C Johnson

Melissa Mercincavage

Valentina Souprountchouk

Sasha Rogelberg

Anupreet K Sidhu

...

2023/5/1

Assessing attention to tobacco warnings with a Heatmapping task

American Journal of Preventive Medicine

Andrea C Johnson

Melissa Mercincavage

Valentina Souprountchouk

Teresa Deatley

Darren Mays

...

2023/11/1

Examining Visual Attention to Tobacco Marketing Materials Among Young Adult Smokers: Protocol for a Remote Webcam-Based Eye-Tracking Experiment

JMIR Research Protocols

Julia Chen-Sankey

Maryam Elhabashy

Stefanie Gratale

Jason Geller

Melissa Mercincavage

...

2023/4/13

Effects of cigarette package colors and warning labels on marlboro smokers’ risk beliefs, product appraisals, and smoking behavior: a randomized trial

BMC public health

Matthew D Stone

Melissa Mercincavage

E Paul Wileyto

Andy SL Tan

Janet Audrain-McGovern

...

2023/10/27

Effects of reduced nicotine content cigarette advertising with warning labels and social media features on product perceptions among young adults

Journal of behavioral medicine

Andrea C Johnson

Melissa Mercincavage

Andy SL Tan

Andrea C Villanti

Cristine D Delnevo

...

2023/12

Longitudinal associations between receiving E-cigarette price promotions and subsequent E-cigarette use among US Young adult cigarette smokers

Addictive Behaviors

Maryam Elhabashy

Olivia A Wackowski

Melissa Mercincavage

Raul Cruz-Cano

Melissa H Abadi

...

2023/3/1

Effects of pictorial warning labels depicting lesser-known and well-known risks of smoking on viewing patterns, recall, and knowledge of smoking harms

Drug and Alcohol Dependence

Melissa Mercincavage

Anupreet K Sidhu

Lizza Waugh

Catherine Kreider

Valentina Souprountchouk

...

2023/10/1

Effects of advertising features on smokers’ and non-smokers’ perceptions of a reduced nicotine cigarette modified risk tobacco product

Tobacco Control

Melissa Mercincavage

Lauren R Pacek

James Thrasher

Joseph N Cappella

Cristine Delnevo

...

2023/1/1

Effects of Modified Tobacco Risk Products with Claims and Nicotine Features on Perceptions among Racial and Ethnic Groups

International journal of environmental research and public health

Teresa DeAtley

Andrea C Johnson

Matthew D Stone

Janet Audrain-McGovern

Melissa Mercincavage

...

2023/7/27

Effect of nicotine corrective messaging on nicotine-related beliefs in US adults: a randomised controlled trial

Tobacco Control

Andrea C Villanti

Catherine Peasley-Miklus

Melissa Mercincavage

Darren Mays

Eric C Donny

...

2023/11/21

Effects of IQOS health warnings and modified risk claims among young adult cigarette smokers and non-smokers

Tobacco control

Darren Mays

Andrea C Johnson

Allison Glasser

Melissa Mercincavage

Andrew A Strasser

2023/7/1

Differences in biobehavioral measures of cigarette smoking by depression symptomology

Addictive Behaviors

Teresa DeAtley

Matthew D Stone

Andrea C Johnson

Melissa Mercincavage

Janet Audrain-McGovern

...

2023/11/1

Construct validity of the cigarette ratings scale and associations with Tobacco use and product feature outcomes

Drug and alcohol dependence

Andrea C Johnson

Melissa Mercincavage

Valentina Souprountchouk

Anupreet K Sidhu

Andrea C Villanti

...

2022/5/1

Cognitive and emotional responses to pictorial warning labels and their association with quitting measures after continued exposure

Addictive behaviors

Anupreet K Sidhu

Andrea C Johnson

Valentina Souprountchouk

Olivia Wackowski

Andrew A Strasser

...

2022/1/1

The “organic” descriptor and its association with commercial cigarette health risk expectancies, subjective effects, and smoking topography: a pilot human laboratory study

Nicotine and Tobacco Research

Jennifer L Pearson

Mika Watanabe

Jennifer Sanchez

Suman Mann

Cara Drake

...

2022/1/1

Shedding ‘light’on cigarette pack design: colour differences in product perceptions, use and exposure following the US descriptor ban

Tobacco control

Melissa Mercincavage

Benjamin Albelda

Darren Mays

Valentina Souprountchouk

Daniel P Giovenco

...

2022/1/1

See List of Professors in Melissa Mercincavage University(University of Pennsylvania)

Co-Authors

H-index: 123
Caryn lerman

Caryn lerman

University of Pennsylvania

H-index: 78
KA Perkins

KA Perkins

University of Pittsburgh

H-index: 70
Joseph N. Cappella

Joseph N. Cappella

University of Pennsylvania

H-index: 55
Eric Donny

Eric Donny

Wake Forest University

H-index: 53
F. Joseph McClernon

F. Joseph McClernon

Duke University

H-index: 50
Cristine Delnevo

Cristine Delnevo

Rutgers, The State University of New Jersey

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