ProfessorsProfessors of University of ReginaMagdalena Cismaru

Magdalena Cismaru

University of Regina

H-index: 20

North America-Canada

About Magdalena Cismaru

Magdalena Cismaru, With an exceptional h-index of 20 and a recent h-index of 15 (since 2020), a distinguished researcher at University of Regina, specializes in the field of Social Marketing.

His recent articles reflect a diverse array of research interests and contributions to the field:

Developing a framework for communications encouraging personal budgeting–a social marketing approach

Promoting mental health during the COVID-19 pandemic: the transtheoretical model of change and social marketing approach

A conceptual and operational review of the negative financial health terminology and constructs.

Marketing social marketing theory to practitioners

Preventing youth from driving high

Magdalena Cismaru Information

University	University of Regina
Position	Professor of Marketing
Citations(all)	1134
Citations(since 2020)	511
Cited By	819
hIndex(all)	20
hIndex(since 2020)	15
i10Index(all)	25
i10Index(since 2020)	17
Email	Access Email
University Profile Page	University of Regina
Google Scholar	View Google Scholar Profile

Magdalena Cismaru Skills & Research Interests

Social Marketing

Top articles of Magdalena Cismaru

Title	Journal	Author(s)	Publication Date
Developing a framework for communications encouraging personal budgeting–a social marketing approach	International Review on Public and Nonprofit Marketing	Magdalena Cismaru Onur Akdaş	2024/3
Promoting mental health during the COVID-19 pandemic: the transtheoretical model of change and social marketing approach	Frontiers in Public Health	Aimi Nadira Mat Ruzlin Xin Wee Chen Raudah Mohd Yunus Ely Zarina Samsudin Mohamad Ikhsan Selamat ...	2021/10/6
A conceptual and operational review of the negative financial health terminology and constructs.		Amanda Wuth Magdalena Cismaru	2021
Marketing social marketing theory to practitioners	International Review on Public and Nonprofit Marketing	Tatiana Levit Magdalena Cismaru	2020
Preventing youth from driving high	Canadian Journal of Family and Youth/Le Journal Canadien de Famille et de la Jeunesse	Jessica Lee Anna Davis Magdalena Cismaru	2020