Louisa Ha

Louisa Ha

Bowling Green State University

H-index: 35

North America-United States

About Louisa Ha

Louisa Ha, With an exceptional h-index of 35 and a recent h-index of 24 (since 2020), a distinguished researcher at Bowling Green State University, specializes in the field of Media technologies, international advertising, media business models, audience research, social and mobile media.

His recent articles reflect a diverse array of research interests and contributions to the field:

The Role of Online Comedy Skits in the Sexual Objectification of Women in Nigeria

Global journal publishing, soft power, Italian Americans and social media visual impact

YouTube self-directed learning in the US and Taiwan: an application of the personal responsibility orientation model

How Mobile Users Differ from Non-Mobile Users in# IndiaFightsCorona on Twitter: An LDA Topic Modeling and Content Analysis

Gen Z’s social media use and global communication

Summer 2023 editorial essay: digital cities, ChatGPT use in Africa, Nigerian online news coverage of the Russian–Ukraine war and use of emotional mobilization and …

Implications of source, content, and style cues in curbing health misinformation and fake news

Comparing the five measures of media reputation attributes in local and national newspapers

Louisa Ha Information

University

Position

___

Citations(all)

5508

Citations(since 2020)

2101

Cited By

4022

hIndex(all)

35

hIndex(since 2020)

24

i10Index(all)

63

i10Index(since 2020)

43

Email

University Profile Page

Google Scholar

Louisa Ha Skills & Research Interests

Media technologies

international advertising

media business models

audience research

social and mobile media

Top articles of Louisa Ha

The Role of Online Comedy Skits in the Sexual Objectification of Women in Nigeria

Sexuality & Culture

2024/4/29

Louisa Ha
Louisa Ha

H-Index: 20

Global journal publishing, soft power, Italian Americans and social media visual impact

2023/12/15

Louisa Ha
Louisa Ha

H-Index: 20

YouTube self-directed learning in the US and Taiwan: an application of the personal responsibility orientation model

Online Information Review

2023/10/13

How Mobile Users Differ from Non-Mobile Users in# IndiaFightsCorona on Twitter: An LDA Topic Modeling and Content Analysis

2023/9/27

Louisa Ha
Louisa Ha

H-Index: 20

Gen Z’s social media use and global communication

Online Media and Global Communication

2023/9/26

Louisa Ha
Louisa Ha

H-Index: 20

Summer 2023 editorial essay: digital cities, ChatGPT use in Africa, Nigerian online news coverage of the Russian–Ukraine war and use of emotional mobilization and …

Online Media and Global Communication

2023/6/27

Louisa Ha
Louisa Ha

H-Index: 20

Implications of source, content, and style cues in curbing health misinformation and fake news

Internet Research

2023/5/16

Comparing the five measures of media reputation attributes in local and national newspapers

International Journal of Business Communication

2023/4

Xiaoqun Zhang
Xiaoqun Zhang

H-Index: 17

Louisa Ha
Louisa Ha

H-Index: 20

Global streaming media, European green consumption, perception of China before & after COVID-19 and online memes on corruption

2023/3/28

Louisa Ha
Louisa Ha

H-Index: 20

Research about persuasive effects of social media influencers as online opinion leaders 1990-2020: a review

2023

Louisa Ha
Louisa Ha

H-Index: 20

Yang Yang
Yang Yang

H-Index: 9

National image of China and cross-national comparative studies

2022/12/16

Louisa Ha
Louisa Ha

H-Index: 20

US public opinion on China and the United States during the US–China trade dispute: The role of audience framing and partisan media use

Journalism & Mass Communication Quarterly

2022/12

Louisa Ha
Louisa Ha

H-Index: 20

Rik Ray
Rik Ray

H-Index: 1

Personalized vs non-personalized recommendations: how recommender systems, recommendation sources and recommendation platforms affect trial of YouTube videos among digital …

Journal of Islamic Marketing

2022/12/1

Creation, curation and correction of misinformation and global communication

2022/9/27

Louisa Ha
Louisa Ha

H-Index: 20

Global Content Creation and Consumption Transformation by Short Video Apps

2022/7/22

Louisa Ha
Louisa Ha

H-Index: 20

Mobilising public support for the US China-trade war: a comparison of US and Chinese news media

The Journal of International Communication

2022/7/3

Louisa Ha
Louisa Ha

H-Index: 20

The US–China Trade War: Global News Framing and Public Opinion in the Digital Age

2022/4/1

Louisa Ha
Louisa Ha

H-Index: 20

Lars Willnat
Lars Willnat

H-Index: 22

Online media and global communication: A vision to be an innovative global academic publishing model and an olympic game of communication scholars

2022/3/14

Louisa Ha
Louisa Ha

H-Index: 20

Beyond global youth culture: A cross-national comparison of YouTube usage across the United States, Saudi Arabia, and Taiwan

International Journal on Media Management

2021/10/2

Louisa Ha
Louisa Ha

H-Index: 20

Why people use TikTok (Douyin) and how their purchase intentions are affected by social media influencers in China: A uses and gratifications and parasocial relationship …

Journal of Interactive Advertising

2021/9/2

Yang Yang
Yang Yang

H-Index: 9

Louisa Ha
Louisa Ha

H-Index: 20

See List of Professors in Louisa Ha University(Bowling Green State University)

Co-Authors

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