Leonard Lee
National University of Singapore
H-index: 19
Asia-Singapore
Top articles of Leonard Lee
Title | Journal | Author(s) | Publication Date |
|---|---|---|---|
Spending Windfall (“Found”) Time on Hedonic versus Utilitarian Activities | Journal of Consumer Research | Jaeyeon Chung Leonard Lee Donald R Lehmann Claire I Tsai | 2023/4 |
Mindsets and self-efficacy beliefs among individuals with type 2 diabetes | Scientific Reports | Carolyn J Lo Leonard Lee Weichang Yu E Shyong Tai Tong Wei Yew | 2023/11/21 |
How culture shapes consumer responses to anthropomorphic products | International Journal of Research in Marketing | Sara Baskentli Rhonda Hadi Leonard Lee | 2023/9/1 |
JPP&M's Global Perspective and Impact: An Agenda for Research on Marketing and Public Policy | Journal of Public Policy & Marketing | Clifford Shultz Janet Hoek Leonard Lee Wai Yan Leong Raji Srinivasan | 2022/1 |
Banking Happiness | Journal of Consumer Research | Ali Faraji-Rad Leonard Lee | 2022/8 |
The Enthusiasts and the Reluctants of COVID-19 Vaccine Uptake: A Cluster Analysis | Journal of the Association for Consumer Research | Angela Y Lee Jiaqian Wang Ulf Böckenholt Leonard Lee Rafal Ohme | 2022/4/1 |
Correction to: Mobility as a service (MaaS): the importance of transportation psychology | Marketing Letters | Tomaino Geoff Teow Jasper Carmon Ziv Leonard Lee Moshe Ben-Akiva | 2022/3/1 |
Advancing an Asia-centric Perspective of Innovation | Academy of Management Proceedings | Wei Deng Sylvia Hubner Ameek Kaur Jomel Wei Xuan Ng Jasper Teow | 2022 |
Development of cultural inventory on Asian countries and exploratory approach to predict innovation | Academy of Management Proceedings | Jomel Wei Xuan Ng Sylvia Hubner Jasper Teow Ying Song Yating Wang | 2021 |
Marketing Agility: The Concept, Antecedents, and a Research Agenda | Kartik Kalaignanam Kapil R Tuli Tarun Kushwaha Leonard Lee David Gal | 2021/1 | |
Price Promotions Cause Impatience | Journal of Marketing Research | Franklin Shaddy Leonard Lee | 2020/2 |
Mobility as a Service (MaaS): The Importance of Transportation Psychology | Marketing Letters | Geoff Tomaino Jasper Teow Ziv Carmon Leonard Lee Moshe Ben-Akiva | 2020/12 |
The joint impact of revenue-based loyalty program and promotions on consumer purchase behavior | Available at SSRN 3714425 | Jia Liu Asim Ansari Leonard Lee | 2020/10/19 |
Co-Authors
