Kelvin Yong

About Kelvin Yong

Kelvin Yong, With an exceptional h-index of 4 and a recent h-index of 4 (since 2020), a distinguished researcher at Universiti Malaysia Sabah, specializes in the field of entrepreneurship, homestay, digital marketing, entrepreneurial marketing.

His recent articles reflect a diverse array of research interests and contributions to the field:

Critical Success Factors of Motivation Factors, Entrepreneurial Competencies, and Entrepreneurial Success in Homestay Program in Sabah, Malaysia

Technology and Entrepreneurship Development: The Perspective of Malaysia

Online Student Engagement in Fundamentals of Entrepreneurial Acculturation during COVID-19 Outbreak

The Significance of Entrepreneurship Education Literacy in The Era of Digital Transformation: Graduates of the Post-Pandemic Covid-19 Unemployment Crisis

An exploratory study of the social media marketing role in measuring business performance among student entrepreneurs

APK Virtual Expo Briefing for students

The Relationship between Entrepreneurial Competencies and Entrepreneurial Success Among Homestay Entrepreneurs in Malaysia

Examining the digital entrepreneurship education effectiveness on soft skills among undergraduates

Kelvin Yong Information

University

Position

___

Citations(all)

76

Citations(since 2020)

76

Cited By

67

hIndex(all)

4

hIndex(since 2020)

4

i10Index(all)

2

i10Index(since 2020)

2

Email

University Profile Page

Google Scholar

Kelvin Yong Skills & Research Interests

entrepreneurship

homestay

digital marketing

entrepreneurial marketing

Top articles of Kelvin Yong

Critical Success Factors of Motivation Factors, Entrepreneurial Competencies, and Entrepreneurial Success in Homestay Program in Sabah, Malaysia

Journal of Advanced Research in Business and Management Studies

2024/2/21

Technology and Entrepreneurship Development: The Perspective of Malaysia

2023

Online Student Engagement in Fundamentals of Entrepreneurial Acculturation during COVID-19 Outbreak

2022

Kelvin Yong
Kelvin Yong

H-Index: 4

Brahim Chekima
Brahim Chekima

H-Index: 6

The Significance of Entrepreneurship Education Literacy in The Era of Digital Transformation: Graduates of the Post-Pandemic Covid-19 Unemployment Crisis

International Journal of Accounting

2021/11

Irma Wani Othman
Irma Wani Othman

H-Index: 4

Kelvin Yong
Kelvin Yong

H-Index: 4

An exploratory study of the social media marketing role in measuring business performance among student entrepreneurs

International Journal of Accounting

2021/11

APK Virtual Expo Briefing for students

2021/4/26

The Relationship between Entrepreneurial Competencies and Entrepreneurial Success Among Homestay Entrepreneurs in Malaysia

Journal of Academic Research in Business and Social Sciences

2021

Examining the digital entrepreneurship education effectiveness on soft skills among undergraduates

MANU: Jurnal Pusat Penataran Ilmu Dan Bahasa (PPIB)

2020

A Conceptual Study Of Entrepreneurial Success Among Single Mothers In Sabah

The 1 st International Conference on Entrepreneurship and Small Business (ICES2020)

2020

Engaging travellers in the context of tourism SMEs: A conceptual paper

International Journal of Advanced Science and Technology

2020

See List of Professors in Kelvin Yong University(Universiti Malaysia Sabah)