Juan-Pedro Cabrera-Sánchez

About Juan-Pedro Cabrera-Sánchez

Juan-Pedro Cabrera-Sánchez, With an exceptional h-index of 10 and a recent h-index of 10 (since 2020), a distinguished researcher at Universidad de Sevilla, specializes in the field of Marketing, Investigación de Mercados, Big Data, Adopción de Tecnología, Inteligencia Artificial.

His recent articles reflect a diverse array of research interests and contributions to the field:

El reto de la banca electrónica:¿ Están los mayores a la altura? Un análisis empírico.

Identifying relevant segments of AI applications adopters–Expanding the UTAUT2’s variables

Predicting big data adoption in companies with an explanatory and predictive model

Intention to take COVID-19 vaccine as a precondition for international travel: Application of extended norm-activation model

Researching COVID-19 tracing app acceptance: incorporating theory from the technological acceptance model

Performance of Retail Stores at Airports and Their Role in Boosting Traveler Satisfaction and Willingness to Repurchase. Sustainability 2021, 13, 590

Measuring Behavioural Intention through the Use of Greenwashing: A Study of the Mediating Effects and Variables Involved

El Greenwashing o como destapar estrategias comerciales de ventas falsas que se apoyan en una filosofía" verde"

Juan-Pedro Cabrera-Sánchez Information

University

Position

Profesor de Investigación de Mercados

Citations(all)

515

Citations(since 2020)

513

Cited By

45

hIndex(all)

10

hIndex(since 2020)

10

i10Index(all)

10

i10Index(since 2020)

10

Email

University Profile Page

Google Scholar

Juan-Pedro Cabrera-Sánchez Skills & Research Interests

Marketing

Investigación de Mercados

Big Data

Adopción de Tecnología

Inteligencia Artificial

Top articles of Juan-Pedro Cabrera-Sánchez

Title

Journal

Author(s)

Publication Date

El reto de la banca electrónica:¿ Están los mayores a la altura? Un análisis empírico.

Francisco Liébana Cabanillas

Sebastián Molinillo-Jiménez

Carmen Zarco

Juan Pedro Cabrera-Sánchez

2023

Identifying relevant segments of AI applications adopters–Expanding the UTAUT2’s variables

Telematics and Informatics

Juan-Pedro Cabrera-Sánchez

Ángel F Villarejo-Ramos

Francisco Liébana-Cabanillas

Aijaz A Shaikh

2021

Predicting big data adoption in companies with an explanatory and predictive model

Frontiers in psychology

Ángel F Villarejo-Ramos

Juan-Pedro Cabrera-Sánchez

Juan Lara-Rubio

Francisco Liébana-Cabanillas

2021/4/1

Intention to take COVID-19 vaccine as a precondition for international travel: Application of extended norm-activation model

International Journal of Environmental Research and Public Health

Aleksandar Radic

Bonhak Koo

Eloy Gil-Cordero

Juan Pedro Cabrera-Sánchez

Heesup Han

2021/3/17

Researching COVID-19 tracing app acceptance: incorporating theory from the technological acceptance model

PeerJ Computer Science

Felix Velicia-Martin

Juan-Pedro Cabrera-Sanchez

Eloy Gil-Cordero

Pedro R Palos-Sanchez

2021/1/4

Performance of Retail Stores at Airports and Their Role in Boosting Traveler Satisfaction and Willingness to Repurchase. Sustainability 2021, 13, 590

Sustainability

Heesup Han

Wei Quan

Eloy Gil-Cordero

Juan-Pedro Cabrera-Sánchez

Jongsik Yu

2021/1/9

Measuring Behavioural Intention through the Use of Greenwashing: A Study of the Mediating Effects and Variables Involved

Sustainability

Eloy Gil-Cordero

Juan Pedro Cabrera-Sánchez

Ignacio Cepeda-Carrión

Jaime Ortega-Gutierrez

2021/6/14

El Greenwashing o como destapar estrategias comerciales de ventas falsas que se apoyan en una filosofía" verde"

Jaime Ortega Gutiérrez

Eloy Gil Cordero

Ignacio Francisco Cepeda Carrión

Juan-Pedro Cabrera-Sánchez

2020

Cryptocurrencies as a financial tool: Acceptance factors

Mathematics

Eloy Gil-Cordero

Juan Pedro Cabrera-Sánchez

Manuel Jesús Arrás-Cortés

2020/11/6

Blockchain y marketing mix

Revista ESPACIOS. ISSN

Eloy Gil-Cordero

Juan-Pedro Cabrera-Sánchez

2020

Online recommendation systems: Factors influencing use in e-commerce

Sustainability

Juan-Pedro Cabrera-Sánchez

Iviane Ramos-de-Luna

Elena Carvajal-Trujillo

Ángel F Villarejo-Ramos

2020/10/26

Acceptance and use of big data techniques in services companies

Journal of Retailing and Consumer Services

Juan-Pedro Cabrera-Sánchez

Ángel F Villarejo-Ramos

2020/1/1

Factores que afectan a la adopción y uso de la APP de AIRBNB

Revista Ibérica de Sistemas e Tecnologias de Informação

Juan-Pedro Cabrera-Sánchez

Eloy Gil-Cordero

Helena Maria Baptista Alves

2020/9/1

Private label and macroeconomic indexes: an artificial neural networks application

Applied Sciences

Eloy Gil-Cordero

Juan-Pedro Cabrera-Sánchez

2020/8/31

FATORES QUE AFETAM A ADOÇÃO DE ANÁLISES DE BIG DATA EM EMPRESAS

Revista de Administração de Empresas

Juan-Pedro Cabrera-Sánchez

Ángel F Villarejo-Ramos

2020/1/10

See List of Professors in Juan-Pedro Cabrera-Sánchez University(Universidad de Sevilla)

Co-Authors

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