Jorge Fresneda Fernandez
New Jersey Institute of Technology
H-index: 7
North America-United States
Top articles of Jorge Fresneda Fernandez
Neuromarketing Techniques to Enhance Consumer Preference Prediction
2024/1/3
Antecedents and consequences of the key opinion leader status: an econometric and machine learning approach
Electronic Commerce Research
2023/9
How inaccessible retail websites affect blind and low vision consumers: their perceptions and responses
Journal of Service Theory and Practice
2023/2/28
MRKT 378-001: Marketing Analytics
2023
MRKT 360-001: Digital Marketing
2023
M1M2: deep-learning-based real-time emotion recognition from neural activity
Sensors
2022/11/3
Key opinion leader and business growth: Econometrics and machine learning approaches
2022/6/8
Accuracy Improvement of Vehicle Recognition by Using Smart Device Sensors
Sensors
2022/6
Market segmentation in the emoji era
Communications of the ACM
2022/3
Structural Topic Modeling Segmentation: A Method Combining Latent Content and Customer Context
Journal of Marketing Management
2021
What retailers need to understand about website inaccessibility and disabled consumers: Challenges and opportunities
The Journal of Consumer Affairs
2020/3/10
Gazing at the stars is not enough, look at the specific word entropy, too!
Information & Management
2020/10/11
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