Jessica J Hoppner
George Mason University
H-index: 10
North America-United States
Top articles of Jessica J Hoppner
Title | Journal | Author(s) | Publication Date |
|---|---|---|---|
Choices and consequences: recommendations for an improved understanding of cultural distance in international marketing research | Journal of International Marketing | David A Griffith Tereza Dean Jessica J Hoppner | 2021/9 |
Navigating the demands of increasing customer participation through firm and individual job resources | Industrial Marketing Management | Jessica J Hoppner Paul Mills David A Griffith | 2021/8/1 |
SoTL SHOWCASE: Learning from an Unexpected Online Class: Student Feedback on Going Online (5 min lightning talk in 90 minute roundtable) | Innovations in Teaching & Learning Conference Proceedings | Jessica Hoppner | 2020/7/31 |
Two Birds, One Survey: Experiential Learning by Students and Faculty Using a Marketing Research Module: An Abstract | Jessica Hoppner Betsy Tretola | 2020 |
