Jessica Fitts Willoughby

Jessica Fitts Willoughby

Washington State University

H-index: 25

North America-United States

About Jessica Fitts Willoughby

Jessica Fitts Willoughby, With an exceptional h-index of 25 and a recent h-index of 19 (since 2020), a distinguished researcher at Washington State University, specializes in the field of Health communication, mHealth, eHealth, media effects.

His recent articles reflect a diverse array of research interests and contributions to the field:

The Impact of Celebrity and Influencer Illness Disclosures

Development of an mHealth text message intervention to promote adherence to COVID-19 isolation recommendations for college students

Exposure to pro and anti-cannabis social media messages and teens’ and college students’ intentions to use cannabis

The impact of sexual scripts in brand‐generated cannabis social media posts on sex‐related cannabis expectancies: Does body appreciation moderate effects?

Examining science and media literacy health communication messages to reduce intentions to use cannabis while pregnant.

An exploratory content analysis of the use of health communication strategies and presence of objectification in fitness influencer social media posts

Media literacy’s role in the mitigation of disinformation effects on substance misuse

# LoveYourBody: An Experimental Test of the Effects of Objectification and Body Appreciation Content on Instagram Fitness and Health Posts Among Young Women

Jessica Fitts Willoughby Information

University

Position

___

Citations(all)

1707

Citations(since 2020)

1185

Cited By

911

hIndex(all)

25

hIndex(since 2020)

19

i10Index(all)

45

i10Index(since 2020)

35

Email

University Profile Page

Washington State University

Google Scholar

View Google Scholar Profile

Jessica Fitts Willoughby Skills & Research Interests

Health communication

mHealth

eHealth

media effects

Top articles of Jessica Fitts Willoughby

Title

Journal

Author(s)

Publication Date

The Impact of Celebrity and Influencer Illness Disclosures

Health Communication

Jessica Gall Myrick

Jessica Fitts Willoughby

Diane B Francis

Seth M Noar

2024/4/12

Development of an mHealth text message intervention to promote adherence to COVID-19 isolation recommendations for college students

Journal of American College Health

Jessica Fitts Willoughby

Rebekah L King

Paula M Adams

2022/2/2

Exposure to pro and anti-cannabis social media messages and teens’ and college students’ intentions to use cannabis

Health communication

Jessica Fitts Willoughby

Stacey JT Hust

Jiayu Li

Leticia Couto

2024/1/2

The impact of sexual scripts in brand‐generated cannabis social media posts on sex‐related cannabis expectancies: Does body appreciation moderate effects?

Drug and Alcohol Review

Jessica Fitts Willoughby

Stacey JT Hust

Leticia Couto

Jiayu Li

Soojung Kang

...

2024/1

Examining science and media literacy health communication messages to reduce intentions to use cannabis while pregnant.

Psychology of Addictive Behaviors

Jessica Fitts Willoughby

Stacey JT Hust

Leticia Couto

Soojung Kang

Ben Pingel

...

2023/4/20

An exploratory content analysis of the use of health communication strategies and presence of objectification in fitness influencer social media posts

Health Communication

Jessica Fitts Willoughby

Leticia Couto

Soojung Kang

Jordyn Randall

Alex W Kirkpatrick

...

2023/3/31

Media literacy’s role in the mitigation of disinformation effects on substance misuse

Journal of Substance Use

Erica W Austin

Porismita Borah

Bruce W Austin

Crystal L Smith

Ofer Amram

...

2023/2/25

# LoveYourBody: An Experimental Test of the Effects of Objectification and Body Appreciation Content on Instagram Fitness and Health Posts Among Young Women

Health Communication

Leticia Couto

Jessica Fitts Willoughby

2023/10/25

Fifteen years after a 10-year retrospective: the state of health mass mediated campaigns

Journal of Health Communication

Jessica Fitts Willoughby

Seth M Noar

2022/6/3

The effects of embedded skin cancer interventions on sun-safety attitudes and attention paid to tan women on Instagram

Frontiers in Psychology

Jessica Gall Myrick

Katja Anne Waldron

Olivia Cohen

Carlina DiRusso

Ruosi Shao

...

2022/4/8

Social media, marijuana and sex: An exploratory study of adolescents’ intentions to use and college students’ use of marijuana

The Journal of Sex Research

Jessica Fitts Willoughby

Stacey JT Hust

Jiayu Li

Leticia Couto

2022/1/2

Racial Differences in Response to Chadwick Boseman’s Colorectal Cancer Death: Media Use as a Coping Tool for Parasocial Grief

OMEGA-Journal of Death and Dying

Jessica G Myrick

Jessica F Willoughby

Meredith D Clark

2022/11/21

Designing a parent-based national health communication campaign to support adolescent sexual health

The Journal of adolescent health: official publication of the Society for Adolescent Medicine

Jessica Fitts Willoughby

Vincent Guilamo-Ramos

2022/1

A Two-Study Qualitative Exploration of Ecological Momentary Assessment as a Tool for Media, Health Behavior Measurement

Journalism & Mass Communication Quarterly

Jessica Fitts Willoughby

Stephanie Gibbons

Shuang Liu Hundley

2022/8/8

A mixed methods inquiry into the role of Tom Hanks’ COVID-19 social media disclosure in shaping willingness to engage in prevention behaviors

Health Communication

Jessica Gall Myrick

Jessica Fitts Willoughby

2022/6/7

Friends over doctors? The influences of source and perceived customization on College drinking

Health communication

Zhaomeng Niu

David C Jeong

Jessica Fitts Willoughby

2021/5/12

Measurement invariance of the sex-related cannabis expectancies scale across age and gender

The Journal of Sex Research

Jessica Fitts Willoughby

Stacey JT Hust

Jiayu Li

Leticia Couto

2021/10/13

How media literacy and science media literacy predicted the adoption of protective behaviors amidst the COVID-19 pandemic

Journal of health communication

Erica Weintraub Austin

Bruce W Austin

Jessica Fitts Willoughby

Ofer Amram

Shawn Domgaard

2021/4/3

Technology-Based Interventions for Health Promotion and Disease Prevention and Treatment

Jessica Fitts Willoughby

2021/9/30

Associations of health literacy, social media use, and self-efficacy with health information–seeking intentions among social media users in China: cross-sectional survey

Journal of medical Internet research

Zhaomeng Niu

Jessica Willoughby

Rongting Zhou

2021/2/25

See List of Professors in Jessica Fitts Willoughby University(Washington State University)