Jenna Jacobson
Ryerson University
H-index: 18
North America-Canada
Top articles of Jenna Jacobson
Title | Journal | Author(s) | Publication Date |
|---|---|---|---|
Virtual reality: A review and a new framework for integrated adoption | Omar H Fares Joseph Aversa Seung Hwan Lee Jenna Jacobson | 2024/3 | |
Leveraging Influencer Relations Professionals for Sponsorship Disclosure in Social Media Influencer Marketing | Journal of Interactive Advertising | Ruvimbo Musiyiwa Jenna Jacobson | 2024/1/20 |
Just being a bit bitchy: The gendered valences of online anti-social behavior on Tattle Life | Victoria O'Meara Jaigris Hodson Jenna Jacobson Anatoliy Gruzd | 2024/1/3 | |
Stepping up as an essential service: grocery retailing and the COVID-19 pandemic in Canada | The International Review of Retail, Distribution and Consumer Research | Jenna Jacobson Frances Gunn Tony Hernandez | 2023/5/27 |
To troll or not to troll: Young adults’ anti-social behaviour on social media | PLoS one | Felipe Bonow Soares Anatoliy Gruzd Jenna Jacobson Jaigris Hodson | 2023/5/24 |
Decoding the employee influencer on social media: applying Taylor’s six segment message strategy wheel | European Journal of Marketing | Jenna Jacobson Adriana Gomes Rinaldi Janice Rudkowski | 2023/1/4 |
The State of Anti-Social Behaviour on Social Media: A Census-balanced Survey About Anti-Social Behaviour on Social Media | Anatoliy Gruzd Jaigris Hodson Jenna Jacobson Philip Mai Victoria O'Meara | 2023 | |
Sponsorship disclosure in social media influencer marketing: The algorithmic and non-algorithmic barriers | Social Media+ Society | Ruvimbo Musiyiwa Jenna Jacobson | 2023/9 |
Rollin’papers: Newspaper coverage of cannabis legalization in Canada | Newspaper Research Journal | Joseph Aversa Evan Cleave Jenna Jacobson Tony Hernandez Stephanie Dizonno | 2023/6 |
Predicting social media engagement with computer vision: An examination of food marketing on Instagram | Journal of Business Research | Matthew Philp Jenna Jacobson Ethan Pancer | 2022/10/1 |
The Ethics of Using Social Media Influencers for Marketing Purposes | The SAGE Handbook of Social Media Marketing | Irina Gorea Jenna Jacobson | 2022/6/16 |
Using Facebook to promote the uptake of colorectal cancer screening | BMC public health | Arlinda Ruco Nancy N Baxter Jenna Jacobson Jill Tinmouth Diego Llovet | 2022/2/15 |
Ethics of Using Social Media Data in Research: Users ‘Views | The SAGE Handbook of Social Media Research Methods | Jenna Jacobson Irina Gorea | 2022 |
Sustainable fashion social media influencers and content creation calibration | International Journal of Advertising | Jenna Jacobson Brooke Harrison | 2022 |
Information behaviour paradox: Understanding perceptions of risk and online behaviour | Library & Information Science Research | Jenna Jacobson Chang Z Lin Rhonda McEwen | 2022/10/1 |
Pup-ularity contest: The advertising practices of popular animal influencers on Instagram | Technological Forecasting and Social Change | Jenna Jacobson Jaigris Hodson Robert Mittelman | 2022/1/1 |
Setting the future of digital and social media marketing research: Perspectives and research propositions | International journal of information management | Yogesh K Dwivedi Elvira Ismagilova D Laurie Hughes Jamie Carlson Raffaele Filieri | 2021/8/1 |
Social media and mHealth technology for cancer screening: systematic review and meta-analysis | Arlinda Ruco Fahima Dossa Jill Tinmouth Diego Llovet Jenna Jacobson | 2021/7/30 | |
The social media response to the rollout of legalized cannabis retail in Ontario, Canada | Journal of Retailing and Consumer Services | Joseph Aversa Jenna Jacobson Tony Hernandez Evan Cleave Michael Macdonald | 2021/7/1 |
Employees as influencers: measuring employee brand equity in a social media age | Journal of Product & Brand Management | Donna Smith Jenna Jacobson Janice L Rudkowski | 2021/5/12 |
Co-Authors
