James M. Leonhardt
University of Nevada, Reno
H-index: 19
North America-United States
Top articles of James M. Leonhardt
Title | Journal | Author(s) | Publication Date |
|---|---|---|---|
Physician engagement in online medical teams: a multilevel investigation | Journal of Business Research | Huiyuan Liu Sandun C Perera Jian-Jun Wang James M Leonhardt | 2023/3/1 |
What’s not to like? Negations in brand messages increase consumer engagement | Journal of the Academy of Marketing Science | Todd Pezzuti James M Leonhardt | 2023 |
Digital exchange compromises: Teetering priorities of consumers and organizations at the iron triangle | Journal of Consumer Affairs | Monica C LaBarge Kristen L Walker Courtney Nations Azzari Maureen Bourassa Jesse Catlin | 2022/9 |
Cultural diversity in preventative health behavior: An abstract | James M Leonhardt | 2022/5/25 | |
Vaccination acceptance across cultures: The roles of collectivism, empathy, and homophily | Journal of International Marketing | James M Leonhardt Todd Pezzuti | 2022 |
Invincibility threatens vaccination intentions during a pandemic | PloS one | James M Leonhardt Garret Ridinger Yu Rong Amir Talaei-Khoe | 2021/10/27 |
Certainty in language increases consumer engagement on social media | Journal of Interactive Marketing | Todd Pezzuti James M Leonhardt Caleb Warren | 2021 |
Is this product easy to control? Liabilities of using difficult-to-pronounce product names | Organizational Behavior and Human Decision Processes | James M Leonhardt Cornelia Pechmann | 2021/7/1 |
Communicating health risks to the public | Organization Review (Przegląd Organizacji) | James Leonhardt L. Robin Keller Ronald Lembke | 2021/1/30 |
Abstract versus concrete product information: Theoretical and practical considerations | Wojciech Trzebiński Beata Marciniak James Leonhardt | 2021 | |
Covid-19 vaccination acceptance: A cultural perspective | James M Leonhardt Todd Pezzuti | 2021 | |
Landfill or recycle? Pro‐environmental receptacle labeling increases recycling contamination | Journal of Consumer Psychology | Jesse R Catlin James M Leonhardt Yitong Wang Rommel J Manuel | 2021/10 |
How collectivistic values affect online word-of-mouth | International Journal of Market Research | Todd Pezzuti James M Leonhardt | 2020/6/12 |
We’re not so different: Collectivism increases perceived homophily, trust, and seeking user-generated product information | Journal of Business Research | James M. Leonhardt Todd Pezzuti Jae-Eun Namkoong | 2020/5 |
Involvement and brand engagement outcomes in Facebook brand posts: A gender twist: An abstract | Ryan E Cruz James M Leonhardt Nina Krey | 2020 | |
Crowdsourcing hypothesis tests: Making transparent how design choices shape research results | Psychological Bulletin | Justin Landy Miaolei Jia Isabel Ding Domenico Viganola Warrent Tierney | 2019/10/29 |
Co-Authors
