James J. Kellaris
University of Cincinnati
H-index: 36
North America-United States
Top articles of James J. Kellaris
Title | Journal | Author(s) | Publication Date |
---|---|---|---|
Bilingual Signs: How Language Influences Shoppers | Interdisciplinary Journal of Signage and Wayfinding | Susan Mantel James Kellaris | 2023/12/20 |
The reference dependence roots of inaction inertia: A query theory account | Plos one | Ruth Pogacar Neil Brigden Emily Plant Frank R Kardes James Kellaris | 2023/3/31 |
Cross-Cultural Differences in Social Media Use: Implications for International Social Media Marketing Strategy | The SAGE Handbook of Social Media Marketing | Jae Min Jung Kyeong Sam Min Kristen R Schiele Anthony Kim Jing Hu | 2022/6/16 |
Hearing, remembering, and branding: Setting strategic directions for sonic branding research | The Oxford Handbook of Music and Advertising | Vijaykumar Krishnan James Kellaris | 2021 |
Sign evaluation and compliance under mortality salience: lessons from a pandemic | Interdisciplinary Journal of Signage and Wayfinding | James J Kellaris Karen Machleit Donald R Gaffney | 2020/8/21 |