Jaakko Aspara, Professor, Dr. Dr.
NEOMA Business School
H-index: 34
Europe-France
Top articles of Jaakko Aspara, Professor, Dr. Dr.
Title | Journal | Author(s) | Publication Date |
|---|---|---|---|
A Crime by Any Other Name: Gender Differences in Moral Reasoning When Judging the Tax Evasion of Cryptocurrency Traders | Behavioral Sciences | Jori Grym Jaakko Aspara Monomita Nandy Suman Lodh | 2024/3/1 |
How do employees of acquired B2B brands perceive the acquiring brand?:–Implications for B2B brand portfolio strategy | Sonja Sarasvuo Jaakko Aspara | 2024 | |
You fooled me, so I’ll tell you about myself! personnel-related brand betrayal experiences and disclosure of personal information | Journal of Business Research | Teck Ming Tan Jari Salo Jaakko Aspara | 2024/1 |
Chance, Strategy, and Change: The Structure of Contingency in the Evolution of the Nokia Corporation, 1986–2015 | Academy of Management Discoveries | Jaakko Aspara Juha-Antti Lamberg Antti Sihvonen Henrikki Tikkanen | 2023/12 |
Consumers’ behavioural responses to price promotions of organic products: an introspective pre-study and an online field experiment | European Journal of Marketing | Jyrki Isojärvi Jaakko Aspara | 2023/6/9 |
How the Voice of Human and Artificial Intelligence Agents Impacts Customer Purchases | Siliang Jack Tong Xueming Luo Erya Ouyang Jaakko Aspara Zheng Fang | 2023 | |
How the Voice of Human vs. AI Sales Agents Impacts Customer Purchases | Siliang Jack Tong Xueming Luo Erya Ouyang Jaakko Aspara Zheng Fang | 2023 | |
Should consumers pay robot taxes? Psychological differences in consumers’ responses to excise type robot taxes | Kimia Aghayi Jaakko Aspara Robert Ciuchita Martina Caic | 2023 | |
The effect of type of company doing home delivery during a pandemic on consumers' quality perceptions and behavior | International Journal of Physical Distribution & Logistics Management | Reza Movarrei Sara Rezaee Vessal Saeedeh Rezaee Vessal Jaakko Aspara | 2022/12/19 |
Transparent structured products for retail investors | European Journal of Operational Research | Markku Kallio Merja Halme Nasim Dehghan Hardoroudi Jaakko Aspara | 2022/10/16 |
Revisiting the paradox of whether retail buyers behave more like consumers or industrial purchasers: the case of price discounts | Jyrki Isojärvi Jaakko Aspara Reza Movarrei | 2022 | |
Consumer involvement in supply networks: A cubic typology of C2B2C and C2B2B business models | Industrial Marketing Management | Jaakko Aspara David B Grant Maria Holmlund | 2021/2/1 |
Note. This is a post-print (authors’ own) version of an article published in Industrial Marketing Management. Please refer to this article as: Aspara, Jaakko, Grant, David B … | Jaakko Aspara | 2020/11/3 | |
Share Reward Programs: A Rare Strategy for Achieving True Loyalty | Jaakko Aspara | 2020 | |
Customer journey analyses in digital media: exploring the impact of cross-media exposure on customers' purchase decisions | Journal of Service Management | Jan F Klein Yuchi Zhang Tomas Falk Jaakko Aspara Xueming Luo | 2020/10/6 |
Customer journey analyses in digital media | Jan F Klein Yuchi Zhang Tomas Falk Jaakko Aspara Xueming Luo | 2020 | |
Consumer price effects: Loss aversion in value vs. in demand | Journal of the Operational Research Society | Markku Kallio Merja Halme Jaakko Aspara | 2020/8/2 |
What gets measured gets done: can self-tracking technologies enhance advice compliance? | Journal of Service Research | Kristina Wittkowski Jan F Klein Tomas Falk Jeroen JL Schepers Jaakko Aspara | 2020/8 |
AI CHATBOTS VS. HUMAN AGENTS: IMPROVING JOB PERFORMANCE WITH POSITIVE AND NEGATIVE SENTIMENTS IN A FIELD EXPERIMENT | 2020 AMA Summer Academic Conference | Xueming Luo Yuqian Chang Zheng Fang Jaakko Aspara | 2020 |
Blurring boundaries between B2B actors and consumers in supply networks of contemporary business models | Jaakko Aspara David B Grant Maria Holmlund | 2020/11/20 |
