Ilse (Niemann) Struweg
University of Johannesburg
H-index: 9
Africa-South Africa
Top articles of Ilse (Niemann) Struweg
Title | Journal | Author(s) | Publication Date |
|---|---|---|---|
Marketing communication education in developing countries: Post-pandemic insights from India and South Africa | Journal of marketing communications | Holly B Cooper Michael T Ewing Laknath Jayasinghe Ilse Struweg Marius Wait | 2024/2/17 |
Digital consumer perspectives on data access in an emerging market | South African Journal of Information Management | Semona Pillay Ilse Struweg | 2023/7/4 |
University brand personality: a student-focused anthropomorphic storytelling perspective | Journal of Marketing for Higher Education | Ilse Struweg Marius Wait | 2022/10/26 |
Drivers of Grocery Retail Customers’ Engagement With a Loyalty Program and the Grocery Retailer Brand | 2022 INTERNATIONAL BUSINESS CONFERENCE | Ilse Struweg | 2022 |
The influence of transaction cost variables on e-buyer satisfaction and loyalty: An e-business-to-consumer retailer context | Journal of Economic and Financial Sciences | Christine F De Meyer-Heydenrych Ilse Struweg | 2021/9/30 |
A twitter social network analysis: the south African health insurance bill case | Ilse Struweg | 2020 |
