Hong L.M.
Universiti Malaysia Kelantan
H-index: 8
Asia-Malaysia
Top articles of Hong L.M.
The Effects of Online Review on Online Impulse Buying Behaviour
2023/7/12
The effect of utilitarian-based online store attributes, hedonic-based online store attributes, and online review towards online impulse buying behaviour in Malaysia: A review
2023/4/24
Empirical Study on Factors Related Attitudes on Fast-Food Consumption among University Students in Malaysia
JMK (Jurnal Manajemen dan Kewirausahaan)
2023/10/3
Malaysia Health Tourism SME’s Innovation Performance in the Relationship with Innovation Capability and Competency
2022/11/5
The Factors that Influence Customer Purchase Intention: The Tale of Zalora Malaysia
JMK (Jurnal Manajemen Dan Kewirausahaan)
2022/10/8
Key Examine for Visit Intention on Gastronomy Tourism
JMK (Jurnal Manajemen dan Kewirausahaan)
2022/5/27
The Factors Influencing Online Impulse Buying Behaviour in Malaysia
Nasrul Aiman Bin Abd Aziz Web designer
2021/8/9
FACTORS AFFECTING CONSUMER BUYING DECISION DURING COVID-19 IN MALAYSIA
ICEBTH 2021
2021/7/31
DID ONLINE FEEDBACK IMPACT ONLINE SHOPPERS'IMPULSE PURCHASES ON LAZADA MALAYSIA?
ICEBTH 2021
2021/7/31
EXAMINING KEY DRIVERS FOR ONLINE IMPULSE BUYING IN MALAYSIAN’S PUBLIC UNIVERSITIES STUDENTS
Jurnal Manajemen dan Kewirausahaan
2021
ONLINE FEEDBACK IMPACT ONLINE SHOPPERS'IMPULSE PURCHASES IN MALAYSIA
Jurnal Manajemen Dan Kewirausahaan
2021
The mediating efeects of entrepreneurial education towards antecedents of entrepreneurial intention among undergraduate students
2021
Determinant factors that influence entrepreneurial intention among students in Malaysia
Jurnal Manajemen dan Kewirausahaan
2020/3/1
Validating the Measuring Instrument for the Service Quality, Price and Comfort on Customer Satisfaction Towards Ride Hailing Service in Malaysia
Journal of Critical Reviews
2020
Online store image effect on perceived risks towards online purchasing behaviour
International Journal of Business Information Systems
2020
