Henry Boateng, Ph.D
D'Youville College
H-index: 29
North America-United States
Top articles of Henry Boateng, Ph.D
Title | Journal | Author(s) | Publication Date |
|---|---|---|---|
Exploring International Joint Ventures | Henry Boateng Stanley Cofie Robert E Hinson John Paul Kosiba | 2023/11/1 | |
Place attachment and brand loyalty: the moderating role of customer experience in the restaurant setting | International Hospitality Review | Michael Boadi Nyamekye Diyawu Rahman Adam Henry Boateng John Paul Kosiba | 2023/6/12 |
Formal salesforce controls and service-sales ambidexterity: the moderating role of salespeople's grit | Marketing Intelligence & Planning | Fortune Edem Amenuvor Kobby Mensah Atsu Nkukpornu Henry Boateng Frank Akasreku | 2023/4/13 |
Examining students’ satisfaction with online learning during the Covid-19 pandemic-an extended UTAUT2 approach | Journal of Further and Higher Education | John Paul Basewe Kosiba Raphael Odoom Henry Boateng Kojo Kakra Twum Ibn Kailan Abdul-Hamid | 2022/8/9 |
Examining the consequences of adaptive selling behavior by door-to-door salespeople in the Korean cosmetic industry | Asia Pacific Journal of Marketing and Logistics | Fortune Edem Amenuvor Ho-Taek Yi Henry Boateng | 2022/3/18 |
The effect of foreign market knowledge on SME export performance: a study ofnon-traditional SMEs in Ghana | Global Knowledge, Memory and Communication | Aidatu Abubakari Kwame Simpe Ofori Henry Boateng Koffi N’Da Robert Ebo Hinson | 2022/7/21 |
Antecedents of adaptive selling behaviour: a study of the Korean cosmetic industry | Asia Pacific Journal of Marketing and Logistics | Fortune Edem Amenuvor Ho-Taek Yi Henry Boateng | 2022/3/18 |
Exploring customer stewardship behaviors in service firms | European Business Review | Henry Boateng Fortune Edem Amenuvor Diyawu Rahman Adam George Cudjoe Agbemabiese Robert E Hinson | 2022/6/1 |
Exploring social media affordance in relationship marketing practices in SMEs | Digital Business | Genevieve Sedalo Henry Boateng John Paul Kosiba | 2022/3/1 |
Building trust in the sharing economy by signaling trustworthiness, and satisfaction | Research in Transportation Business & Management | Michael Boadi Nyamekye John Paul Kosiba Henry Boateng George Cudjoe Agbemabiese | 2022/6/1 |
The relationship between social interactions, trust, business network, external knowledge access and performance: a study of SMEs in Ghana | VINE Journal of Information and Knowledge Management Systems | Henry Boateng George Oppong Appiagyei Ampong Diyawu Rahman Adam Kwame Simpe Ofori Robert Ebo Hinson | 2022/10/24 |
Bank Brand Avoidance: Service Perspectives from Nigeria and Ghana | Henry Boateng Uchenna Uzo Ogechi Adeola Robert Ebo Hinson | 2022/5/5 | |
Exploring Drivers of Performance in Advertising Firms in Ghana: A Perspective of Attribution Theory | Marketing Communications in Emerging Economies, Volume II: Conceptual Issues and Empirical Evidence | Henry Boateng Ibn Kailan Abdul-Hamid John Paul B Kosiba Robert E Hinson | 2022 |
Assessing the roles of foreign knowledge acquisition and absorptive capacity in the relationship between market orientation, innovativeness and performance | Management Research Review | Henry Boateng Subodh Sharma Sigdel Kwame Simpe Ofori George Cudjoe Agbemabiese Robert Ebo Hinson | 2022/9/13 |
Salesforce output control and customer-oriented selling behaviours | Marketing Intelligence & Planning | Fortune Edem Amenuvor Richard Basilisco Henry Boateng Kwan Soo Shin Dohyun Im | 2022/4/11 |
Examining the relationship between customer bonding, customer participation, and customer satisfaction | Journal of Retailing and Consumer Services | Ho-Taek Yi ChanKoo Yeo Fortune Edem Amenuvor Henry Boateng | 2021/9/1 |
The impact of entrepreneurial orientation on new product creativity, competitive advantage and new product performance in smes: The moderating role of corporate life cycle | Sustainability | Ho-Taek Yi Fortune Edem Amenuvor Henry Boateng | 2021/3/23 |
Introduction to Marketing Communications: Setting the Scene for Emerging Economies | Marketing Communications in Emerging Economies, Volume I: Foundational and Contemporary Issues | Thomas Anning-Dorson Robert E Hinson Henry Boateng Albert Anani-Bossman Ayça Can Kirgiz | 2021 |
Conclusion and Way Forward for Marketing Communications in Emerging Economies | Marketing Communications in Emerging Economies, Volume I: Foundational and Contemporary Issues | Thomas Anning-Dorson Robert E Hinson Henry Boateng Albert Anani-Bossman Ayca Can Kirgiz | 2021 |
Formal salesforce control mechanisms and behavioral outcomes | Marketing Intelligence & Planning | Kwan Soo Shin Fortune Edem Amenuvor Henry Boateng Richard Basilisco | 2021/9/30 |
Co-Authors
