Helena Alves

About Helena Alves

Helena Alves, With an exceptional h-index of 48 and a recent h-index of 40 (since 2020), a distinguished researcher at Universidade da Beira Interior, specializes in the field of marketing, services, nonprofit, public, social marketing.

His recent articles reflect a diverse array of research interests and contributions to the field:

Co-creation and innovation in higher education institutions: a systematic literature review and research agenda

The consumer intention to use e-commerce applications in the post-pandemic era: a predictive approach study using a CHAID tree-based algorithm

Digital transformation, state Hei performance and the moderating role of leadership

Students’ satisfaction and empowerment of a sustainable university campus

Conversion of antibacterial activity of graphene‐coated textiles through surface polarity

Customer Engagement and Co-Creation/destruction: The Role of External Actors That Foster/Hinder Tourist/Hotel Interactive Experience

Tourist experiences in a wine region-the case of the Portuguese Beira Interior.

Theoretical Background: Social Marketing & Sustainable Development Goals (SDGs)

Helena Alves Information

University

Position

___

Citations(all)

10366

Citations(since 2020)

6751

Cited By

5677

hIndex(all)

48

hIndex(since 2020)

40

i10Index(all)

107

i10Index(since 2020)

85

Email

University Profile Page

Google Scholar

Helena Alves Skills & Research Interests

marketing

services

nonprofit

public

social marketing

Top articles of Helena Alves

Co-creation and innovation in higher education institutions: a systematic literature review and research agenda

2024/4/4

Tiago Oliveira
Tiago Oliveira

H-Index: 8

Helena Alves
Helena Alves

H-Index: 31

The consumer intention to use e-commerce applications in the post-pandemic era: a predictive approach study using a CHAID tree-based algorithm

European Journal of Management and Business Economics

2023/11/24

Digital transformation, state Hei performance and the moderating role of leadership

International Journal of Leadership in Education

2023/11/17

Helena Alves
Helena Alves

H-Index: 31

Students’ satisfaction and empowerment of a sustainable university campus

Environment, Development and Sustainability

2023/10/4

Eugénia De Matos Pedro
Eugénia De Matos Pedro

H-Index: 7

Helena Alves
Helena Alves

H-Index: 31

Conversion of antibacterial activity of graphene‐coated textiles through surface polarity

Nano Select

2023/8

Customer Engagement and Co-Creation/destruction: The Role of External Actors That Foster/Hinder Tourist/Hotel Interactive Experience

Journal of African Business

2023/7/27

Joaquim Silva
Joaquim Silva

H-Index: 4

Helena Alves
Helena Alves

H-Index: 31

Tourist experiences in a wine region-the case of the Portuguese Beira Interior.

Revista Turismo & Desenvolvimento (RT&D)/Journal of Tourism & Development

2023/7/1

Theoretical Background: Social Marketing & Sustainable Development Goals (SDGs)

2023/5/25

Helena Alves
Helena Alves

H-Index: 31

Social marketing and sustainable development goals (sdgs): case studies for a global perspective

2023/5/24

The Portuguese Circular Entrepreneurial Ecosystem: Experts Advice on How to Overcome the Challenges

Sustainability

2023/3/6

Antecedents of the Sharing Economy in a Pandemic Scenario: Prosocial Attitudes, Past Behaviour and Transformation Expectations

2023/1/18

Helena Alves
Helena Alves

H-Index: 31

AA co-criação de valor do consumidor enquanto cidadão através do comportamento pro-circular

Responsibility and Sustainability

2023/1/12

Joaquim Silva
Joaquim Silva

H-Index: 4

Helena Alves
Helena Alves

H-Index: 31

Customer value co-creation in the hospitality and tourism industry: a systematic literature review

2023/1/2

Pedro Carvalho
Pedro Carvalho

H-Index: 21

Helena Alves
Helena Alves

H-Index: 31

Sustainable development practices in public higher education: A new conceptual framework for nurturing student satisfaction and reinforcing attractiveness to international students

Sustainable Development

2023

Helena Alves
Helena Alves

H-Index: 31

Consumer value co-creation as a citizen through pro-circular behavior

Responsibility and Sustainability

2023

Joaquim Silva
Joaquim Silva

H-Index: 4

Helena Alves
Helena Alves

H-Index: 31

The influence of the ethics of E-retailers on online customer experience and customer satisfaction

Journal of Retailing and Consumer Services

2023/1/1

Acceptor-donor-acceptor?-extended systems based on?-dithiophenetetrathiafulvalene (?-DT-TTF): Facile synthesis and photoconductivity studies

DYES AND PIGMENTS

2022/8/1

Helena Alves
Helena Alves

H-Index: 31

Acceptor-donor-acceptor π-extended systems based on α-dithiophenetetrathiafulvalene (α-DT-TTF): Facile synthesis and photoconductivity studies

Dyes and Pigments

2022/8/1

Helena Alves
Helena Alves

H-Index: 31

Value Co-Creation Activities Role in Patient Well-Being in Online Healthcare Communities: OHCs as The Fourth Sector of Health care

2022/7/7

Social marketing and online social support structure in contexts of treatment uncertainty

Journal of Nonprofit & Public Sector Marketing

2022/5/27

José Carlos Pinho
José Carlos Pinho

H-Index: 23

Helena Alves
Helena Alves

H-Index: 31

See List of Professors in Helena Alves University(Universidade da Beira Interior)

Co-Authors

academic-engine