Harmen Oppewal

Harmen Oppewal

Monash University

H-index: 47

Oceania-Australia

About Harmen Oppewal

Harmen Oppewal, With an exceptional h-index of 47 and a recent h-index of 31 (since 2020), a distinguished researcher at Monash University, specializes in the field of Consumer behaviour, Retailing, Tourism, Marketing, Choice Modelling.

His recent articles reflect a diverse array of research interests and contributions to the field:

No worries, eBay: displaying sales level information does not increase consumer price sensitivity

Disposal-based scarcity: How overstock reduction methods influence consumer brand perceptions and evaluations

The effects of floor plan representations on preferences for apartments

High expectations: How tourists cope With disappointing vacation experiences

What drives preference for the compromise option? Disentangling position‐based versus attribute‐based effects

Determining the importance of stopover destination attributes: Integrating stated importance, choice experiment, and eye-tracking measures

Scarcity tactics in marketing: A meta-analysis of product scarcity effects on consumer purchase intentions

Hypothetical bias in stated choice experiments: Part II. Conceptualisation of external validity, sources and explanations of bias and effectiveness of mitigation methods

Harmen Oppewal Information

University

Position

Professor of Marketing Monash Business School

Citations(all)

8295

Citations(since 2020)

3019

Cited By

6966

hIndex(all)

47

hIndex(since 2020)

31

i10Index(all)

96

i10Index(since 2020)

63

Email

University Profile Page

Monash University

Google Scholar

View Google Scholar Profile

Harmen Oppewal Skills & Research Interests

Consumer behaviour

Retailing

Tourism

Marketing

Choice Modelling

Top articles of Harmen Oppewal

Title

Journal

Author(s)

Publication Date

No worries, eBay: displaying sales level information does not increase consumer price sensitivity

European Journal of Marketing

Yongfu He

Harmen Oppewal

Yuho Chung

Ling Peng

2023/11/28

Disposal-based scarcity: How overstock reduction methods influence consumer brand perceptions and evaluations

Journal of the Academy of Marketing Science

Oanh Dinh Yen Nguyen

Tania Bucic

Liem Viet Ngo

Harmen Oppewal

2023/11

The effects of floor plan representations on preferences for apartments

Journal of Housing and the Built Environment

Jacqueline Baker

Harmen Oppewal

2023/6

High expectations: How tourists cope With disappointing vacation experiences

Journal of Travel Research

Muhammad Ismail Hossain

Harmen Oppewal

Dewi Tojib

2023/5

What drives preference for the compromise option? Disentangling position‐based versus attribute‐based effects

Psychology & Marketing

Jungkeun Kim

Mark T Spence

Harmen Oppewal

Jongwon Park

Roger Marshall

2022/11

Determining the importance of stopover destination attributes: Integrating stated importance, choice experiment, and eye-tracking measures

Journal of Hospitality & Tourism Research

Steven Pike

Filareti Kotsi

Harmen Oppewal

Di Wang

2022/1

Scarcity tactics in marketing: A meta-analysis of product scarcity effects on consumer purchase intentions

Journal of Retailing

Belinda Barton

Natalina Zlatevska

Harmen Oppewal

2022/12/1

Hypothetical bias in stated choice experiments: Part II. Conceptualisation of external validity, sources and explanations of bias and effectiveness of mitigation methods

Milad Haghani

Michiel CJ Bliemer

John M Rose

Harmen Oppewal

Emily Lancsar

2021/12/1

Submission to the NZ review of mandatory unit pricing for grocery products

Jun Yao

Harmen Oppewal

2021/7

Where to refuel: Modeling on-the-way choice of convenience outlet

Journal of Retailing and Consumer Services

Ari Pramono

Harmen Oppewal

2021/7/1

Collective ideological work for an alternative to consumerism: How an intentional community balances ideals and practice

Journal of Consumer Behaviour

Itir Binay

Jan Brace‐Govan

Harmen Oppewal

2020/3

Consumer decisions with artificially intelligent voice assistants

Marketing Letters

Benedict GC Dellaert

Suzanne B Shu

Theo A Arentze

Tom Baker

Kristin Diehl

...

2020/12

Journal of Retailing Updates

Anne L Roggeveen

Raj Sethuraman

2020/3/1

Cheaper and smaller or more expensive and larger: How consumers respond to unit price increase tactics that simultaneously change product price and package size

Journal of the Academy of Marketing Science

Jun Yao

Harmen Oppewal

Di Wang

2020/11

How mindset and store familiarity impact online stockout responses

International Journal of Retail & Distribution Management

Aneeshta Gunness

Harmen Oppewal

2020/4/21

Surprising adaptivity to set size changes in multi-attribute repeated choice tasks

Journal of Business Research

Martin Meißner

Harmen Oppewal

Joel Huber

2020/4/1

How the layout of a unit price label affects eye-movements and product choice: An eye-tracking investigation

Journal of Business Research

Svetlana Bogomolova

Harmen Oppewal

Justin Cohen

Jun Yao

2020/4/1

See List of Professors in Harmen Oppewal University(Monash University)

Co-Authors

H-index: 115
Jordan Louviere

Jordan Louviere

University of South Australia

H-index: 61
Michael Beverland

Michael Beverland

University of Sussex

H-index: 44
Mark Morrison

Mark Morrison

Charles Sturt University

H-index: 42
Eric Molin

Eric Molin

Technische Universiteit Delft

H-index: 41
Benedict Dellaert

Benedict Dellaert

Erasmus Universiteit Rotterdam

H-index: 31
Astrid Kemperman

Astrid Kemperman

Technische Universiteit Eindhoven

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