Hans Baumgartner

Hans Baumgartner

Penn State University

H-index: 50

North America-United States

About Hans Baumgartner

Hans Baumgartner, With an exceptional h-index of 50 and a recent h-index of 38 (since 2020), a distinguished researcher at Penn State University, specializes in the field of Marketing, Consumer Psychology, Research Methodology.

His recent articles reflect a diverse array of research interests and contributions to the field:

Proud to limit the damage: Negatively framed eco-ratings motivate green intentions through anticipated pride

(Un) Bothered by the Story’s Ambiguity: How Individual Differences in Consumers’ Need for Closure Affect Transportation and Brand Attitude in Narrative Ads

Conceptualizing and Measuring the Concept of Healthy Cooking

Commentaries on “Scale use and abuse: Toward best practices in the deployment of scales”

Analyzing factorial survey data with structural equation models

Measuring latent individual difference variables with a conjoint design and structural equation modeling

A 4-Factor Revision of the Pathological Buying Screener: the Structure of Compulsive Buying and its Relationship with Five Personal Characteristics

How to identify careless responders in

Hans Baumgartner Information

University

Position

Smeal Professor of Marketing Smeal College of Business

Citations(all)

32549

Citations(since 2020)

10547

Cited By

25831

hIndex(all)

50

hIndex(since 2020)

38

i10Index(all)

80

i10Index(since 2020)

63

Email

University Profile Page

Google Scholar

Hans Baumgartner Skills & Research Interests

Marketing

Consumer Psychology

Research Methodology

Top articles of Hans Baumgartner

Title

Journal

Author(s)

Publication Date

Proud to limit the damage: Negatively framed eco-ratings motivate green intentions through anticipated pride

Journal of Environmental Psychology

Karen Gorissen

Berre Deltomme

Bert Weijters

Hans Baumgartner

2024/4/7

(Un) Bothered by the Story’s Ambiguity: How Individual Differences in Consumers’ Need for Closure Affect Transportation and Brand Attitude in Narrative Ads

Journal of the Association for Consumer Research

Matthias Glaser

Yung Kyun Choi

Hans Baumgartner

2024/1/1

Conceptualizing and Measuring the Concept of Healthy Cooking

Jennifer Yang

Jörg Königstorfer

Hans Baumgartner

2023

Commentaries on “Scale use and abuse: Toward best practices in the deployment of scales”

Journal of Consumer Psychology

Constantine S Katsikeas

Shilpa Madan

C Miguel Brendl

Bobby J Calder

Donald R Lehmann

...

2023/1

Analyzing factorial survey data with structural equation models

Sociological Methods & Research

Bert Weijters

Eldad Davidov

Hans Baumgartner

2023/11

Measuring latent individual difference variables with a conjoint design and structural equation modeling

Marketing Letters

Bert Weijters

Berre Deltomme

Karen Gorissen

Hans Baumgartner

2023/8/7

A 4-Factor Revision of the Pathological Buying Screener: the Structure of Compulsive Buying and its Relationship with Five Personal Characteristics

International Journal of Mental Health and Addiction

Sunghwan Yi

Hans Baumgartner

2023/7/20

How to identify careless responders in

Hans Baumgartner

Bert Weijters

2022

On the use of balanced item parceling to counter acquiescence bias in structural equation models

Organizational Research Methods

Bert Weijters

Hans Baumgartner

2022/1

How to identify careless responders in surveys

Hans Baumgartner

Bert Weijters

2022/9/12

Measurement in Marketing: Introduction by the Volume Editors

Hans Baumgartner

Bert Weijters

2022/9/12

The critical role of methodological pluralism for policy-relevant empirical marketing research

Journal of Public Policy & Marketing

Hans Baumgartner

Simon J Blanchard

David Sprott

2022/7

Assessing the impact of stylistic responding in country and destination image research

H Baumgartner

A Diamantopoulos

A DE NISCO

2021

A triadic model of social motivations in pay-what-you-want decisions

Journal of the Association for Consumer Research

Saerom Lee

Hans Baumgartner

Rik Pieters

2021/1/1

Structural equation modeling

The Encyclopedia of Research Methods in Criminology and Criminal Justice

Jeff Mathesius

Patrick Lussier

2021/8/24

Identifying picky shoppers: Who they are and how to spot them

Journal of Consumer Psychology

Andong Cheng

Hans Baumgartner

Margaret G Meloy

2021/10

Dealing with common method variance in international marketing research

Journal of International Marketing

Hans Baumgartner

Bert Weijters

2021/9

The biasing effect of common method variance: Some clarifications

Journal of the Academy of Marketing Science

Hans Baumgartner

Bert Weijters

Rik Pieters

2021/3

Modeling the Impact of Country and Destination Image on Tourism Outcomes: Is Stylistic Responding a Threat

H Baumgartner

A De Nisco

A Diamantopoulos

MR Napolitano

2020

Happy to Have and Happy to Do: The Role of Self-expression (A) symmetry in Material and Experiential Purchases

Georgios Halkias

Sofia Kousi

Hans Baumgartner

2020

See List of Professors in Hans Baumgartner University(Penn State University)