Elisabetta Savelli

About Elisabetta Savelli

Elisabetta Savelli, With an exceptional h-index of 18 and a recent h-index of 16 (since 2020), a distinguished researcher at Università degli Studi di Urbino Carlo Bo,

His recent articles reflect a diverse array of research interests and contributions to the field:

Understanding food safety and consumer perception: a mixed-method approach

Promoting access-based consumption practices through fashion renting: evidence from Italy

Crisis Management in SMEs: an empirical analysis in the Marche region

Il piano di marketing.

Brand Activism: A survey on the level of consumer awareness and involvement.

How does communication in SMEs change in the digital era? Some insights from the entrepreneurial perspective

Le neuroscienze incontrano il marketing: nuove frontiere nella ricerca di mercato.

Brand hate and consumers’ responses: An analysis in the offline and online environment

Elisabetta Savelli Information

University

Position

Assistant Professor of Marketing

Citations(all)

1301

Citations(since 2020)

1065

Cited By

535

hIndex(all)

18

hIndex(since 2020)

16

i10Index(all)

27

i10Index(since 2020)

23

Email

University Profile Page

Google Scholar

Top articles of Elisabetta Savelli

Title

Journal

Author(s)

Publication Date

Understanding food safety and consumer perception: a mixed-method approach

Total Quality Management & Business Excellence

Barbara Francioni

Elisabetta Savelli

Ilaria Curina

Marco Cioppi

2024/2/17

Promoting access-based consumption practices through fashion renting: evidence from Italy

Journal of Consumer Marketing

Elisabetta Savelli

Barbara Francioni

Ilaria Curina

Marco Cioppi

2024/2/13

Crisis Management in SMEs: an empirical analysis in the Marche region

Elisabetta Savelli

Federica Murmura

Giada Pierli

2023

Il piano di marketing.

A Mattiacci

F Ceccotti

2021

Brand Activism: A survey on the level of consumer awareness and involvement.

F Musso

F Murmura

E Savelli

L Bravi

2023

How does communication in SMEs change in the digital era? Some insights from the entrepreneurial perspective

Emanuela Conti

Elisabetta Savelli

Roberta Bocconcelli

2023

Le neuroscienze incontrano il marketing: nuove frontiere nella ricerca di mercato.

E Savelli

2023

Brand hate and consumers’ responses: An analysis in the offline and online environment

INTERNATIONAL JOURNAL OF INTERNET MARKETING AND ADVERTISING

Barbara Francioni

Ilaria Curina

Sabrina Hegner

Marco Cioppi

Elisabetta Savelli

2023

The intention to consume healthy food among older Gen-Z: Examining antecedents and mediators

Food Quality and Preference

Elisabetta Savelli

Federica Murmura

2023/1/1

Gen Z e wine consumption: A comparative study of Italian and Spanish consumers.

E Savelli

A Travasi

F Musso

2023

Generazioni di consumatori a confronto.

E Savelli

2023

Healthy and quality food attitudes and lifestyle: a generational cohort comparison

The TQM Journal

Elisabetta Savelli

Federica Murmura

Laura Bravi

2023/10/6

Cambiamenti nei valori, nei criteri di valutazione e nei comportamenti dei consumatori

E Savelli

2023

Digital transformation and marketing: a systematic and thematic literature review

Marco Cioppi

Ilaria Curina

Barbara Francioni

Elisabetta Savelli

2023/6

Le politiche del prodotto.

E Savelli

2023

The circular economy in the restaurant sector. The qualitative multiple case study of piadinerias in Pesaro

Federica Murmura

Elisabetta Savelli

Giada Pierli

Valentina Vedovi

2023

Modelli organizzativi della funzione di marketing e nuove tendenze

E Savelli

2023

How digital technologies reshape marketing: evidence from a qualitative investigation

Italian Journal of Marketing

Federica Pascucci

Elisabetta Savelli

Giacomo Gistri

2023/3

Neuromarketing: ethical dilemma and consumers’ perception.

E Savelli

2022

Il consumo di prodotti alimentari locali come fattore di sostenibilità: un’indagine sui giovani

Elisabetta Savelli

Marco Cioppi

Ilaria Curina

Barbara Francioni

2022

See List of Professors in Elisabetta Savelli University(Università degli Studi di Urbino Carlo Bo)