Dr Sitinor Wardatulaina Mohd Yusof, Yusof, SWM, Yusof, Siti Nor Wardatul Aina binti Mohd Yusof

Universiti Teknikal Malaysia Melaka

H-index: 6

Asia-Malaysia

Contact Dr Sitinor Wardatulaina Mohd Yusof, Yusof, SWM, Yusof, Siti Nor Wardatul Aina binti Mohd Yusof

About Dr Sitinor Wardatulaina Mohd Yusof, Yusof, SWM, Yusof, Siti Nor Wardatul Aina binti Mohd Yusof

Dr Sitinor Wardatulaina Mohd Yusof, Yusof, SWM, Yusof, Siti Nor Wardatul Aina binti Mohd Yusof, With an exceptional h-index of 6 and a recent h-index of 5 (since 2020), a distinguished researcher at Universiti Teknikal Malaysia Melaka, specializes in the field of Marketing, Business Management, Entrepreneurship.

His recent articles reflect a diverse array of research interests and contributions to the field:

Conceptual framework of market orientation and firm performance toward the manufacturing sector: Moderating effect of innovation

Market orientation and firm performance of manufacturing sector in Malaysia: the moderation of innovation

Entrepreneurial intention amongst undergraduates: Tendency and boosters to start-ups

Dr Sitinor Wardatulaina Mohd Yusof, Yusof, SWM, Yusof, Siti Nor Wardatul Aina binti Mohd Yusof Information

University	Universiti Teknikal Malaysia Melaka
Position	___
Citations(all)	86
Citations(since 2020)	60
Cited By	67
hIndex(all)	6
hIndex(since 2020)	5
i10Index(all)	4
i10Index(since 2020)	3
Email	Access Email
University Profile Page	Universiti Teknikal Malaysia Melaka
Google Scholar	View Google Scholar Profile

Dr Sitinor Wardatulaina Mohd Yusof, Yusof, SWM, Yusof, Siti Nor Wardatul Aina binti Mohd Yusof Skills & Research Interests

Marketing

Business Management

Entrepreneurship

Top articles of Dr Sitinor Wardatulaina Mohd Yusof, Yusof, SWM, Yusof, Siti Nor Wardatul Aina binti Mohd Yusof

Title	Journal	Author(s)	Publication Date
Conceptual framework of market orientation and firm performance toward the manufacturing sector: Moderating effect of innovation		SWM Yusof IA Majid AR Yunus	2020/2/25
Market orientation and firm performance of manufacturing sector in Malaysia: the moderation of innovation	PalArch's Journal of Archaeology of Egypt/Egyptology	Sitinor Wardatulaina Mohd Yusof Juhaini Jabar Izaidin bin Abdul Majid Muhammad Imran Qureshi Rosalina Torres Ortega	2020/11/1
Entrepreneurial intention amongst undergraduates: Tendency and boosters to start-ups		IA Majid AR Yunus SWM Yusof	2020/2/25