Dr. Charles Blankson
University of North Texas
H-index: 39
North America-United States
Top articles of Dr. Charles Blankson
Title | Journal | Author(s) | Publication Date |
|---|---|---|---|
A Comparative Study of the US and Ghana College Students’ Perceptions of Advertising-in-General and Impact on Purchase Intentions | Journal of African Business | Charles Blankson Julius A Nukpezah Robert A Opoku | 2024/1/1 |
Branding and positioning strategies in industrial and B2B markets in the Middle East or Africa (MEA) | Industrial Marketing Management | Ethiopia Guinea Liberia Kenya | 2024 |
Product Innovation Through Political and Non-political Influence Tactics. | Journal of Managerial Issues | Kwaku Atuahene-Gima Charles Blankson Esi A Elliot Emily Clay | 2023/12/1 |
A comparative examination of the motivating factors underpinning consumers' loyalty toward credit card usage in the United States and France | International Journal of Bank Marketing | Katariina Juusola Kwabena G Boakye Charles Blankson Guangming Cao | 2023/12/1 |
Why cannot we all just get along? Resolving customer-focused team interface conflicts in a B2B firm leveraging AHP-based multi-criteria decision-making | Journal of Business & Industrial Marketing | Chris I Enyinda Charles Blankson Guangming Cao Ifeoma E Enyinda | 2023/1/22 |
The Relationship between CSR and CBBE in Sub-Saharan Africa: The moderating role of customer perceived value | Journal of African Business | Prince Kodua Charles Blankson Swati Panda Thuy Nguyen Robert E Hinson | 2022/10/2 |
The impact of stakeholder market orientation on sustainability performance at tourism destinations | Management Research Review | Ernest Kafui Kwasi Tsetse Mahmoud Abdulai Mahmoud Charles Blankson Raphael Odoom | 2022/6/2 |
Big data, marketing analytics, and firm marketing capabilities | Journal of Computer Information Systems | Guangming Cao Na Tian Charles Blankson | 2022/5/4 |
Africa Meets America: The Impact of Collectivism and Individualism on Attitude towards Shopping | Charles Blankson Thuy Nguyen Esi A Elliot Sayed Abbas Ahmed Pumela Msweli | 2022 | |
The value of visual quality and service quality to augmented reality enabled mobile shopping experience | Quality Management Journal | Alsius David William D Senn Daniel A Peak Victor R Prybutok Charles Blankson | 2021/7/3 |
Toward a conceptual framework explaining the strategic factors responsible for mobile product innovation success in an emerging african market | Thunderbird International Business Review | Benjamin K Ngugi Esi Abbam Elliot Charles Blankson | 2021/5 |
Corporate social responsibility and customer retention: evidence from the telecommunication industry in Ghana | Journal of Consumer Marketing | Otto Afiuc Samuel K Bonsu Franklyn Manu Casey Brett Knight Swati Panda | 2021/1/12 |
Understanding rural micro and small business marketing practices in Ghana | Business in Africa in the Era of Digital Technology: Essays in Honour of Professor William Darley | Charles Blankson Peter Renner | 2021 |
Operations-oriented strategies and patient satisfaction: the mediating effect of service experience | International Journal of Quality and Service Sciences | Kwabena G Boakye Hong Qin Charles Blankson Mark D Hanna Victor R Prybutok | 2021/9/14 |
The invisible identity in a visible world: how religiosity mediates consumer culture and the marketplace | Journal of Product & Brand Management | Thuy D Nguyen Shih Yung Chou Charles Blankson Phillip Wilson | 2020/1/20 |
National versus private brand: A regulatory focus perspective | Journal of Retailing and Consumer Services | Trang P Tran Francisco Guzmán Audhesh K Paswan Charles Blankson | 2020/11/1 |
A review and evaluation of market orientation research in an emerging African economy | Stanley Coffie Charles Blankson Samuel Ato Dadzie | 2020/10/2 | |
Positioning strategies of foreign and indigenous firms in an African cultural milieu | Journal of Business Research | Charles Blankson Pramod Iyer Nana Owusu-Frimpong Sonny Nwankwo Robert Hinson | 2020/10/1 |
Sub-Saharan African cultural belief system and entrepreneurial activities: A Ghanaian perspective | Africa Journal of Management | William K Darley Charles Blankson | 2020/4/2 |
Ad Hoc Reviewers Journal of Macromarketing Volume 40, Number 1, March 2020 | Journal of Macromarketing | Adam Arvidsson Atish Chattopadhyay Michael Etgar John Gaski Rob Kozinets | 2015/9/1 |
