Danae Manika

Danae Manika

Brunel University London

H-index: 20

Europe-United Kingdom

About Danae Manika

Danae Manika, With an exceptional h-index of 20 and a recent h-index of 19 (since 2020), a distinguished researcher at Brunel University London, specializes in the field of Knowledge-Behaviour Gap, Health Behaviour Change, Employee Pro-environmental Behaviour Change, Consumer Psychology, Social Marke.

His recent articles reflect a diverse array of research interests and contributions to the field:

Green, keen, and somewhere in between: An employee environmental segmentation study

The “Dark Side” of General Health and Fitness-Related Self-Service Technologies: A Systematic Review of the Literature and Directions for Future Research

Zero-waste circular economy of plastic packaging: The bottlenecks and a way forward

What we do know and don’t know about marketing communications on mature consumers

Guest editorial: psychological perspectives on consumer obesity

Food experience design to prevent unintended consequences and improve well-being

Modeling multiple forms of consumer animosity through fuzzy-set qualitative comparative analysis

Food consumption and time: Meanings and processes underlying choices

Danae Manika Information

University

Position

Professor of Marketing & Business Education Brunel Business School

Citations(all)

1489

Citations(since 2020)

1185

Cited By

686

hIndex(all)

20

hIndex(since 2020)

19

i10Index(all)

33

i10Index(since 2020)

30

Email

University Profile Page

Brunel University London

Google Scholar

View Google Scholar Profile

Danae Manika Skills & Research Interests

Knowledge-Behaviour Gap

Health Behaviour Change

Employee Pro-environmental Behaviour Change

Consumer Psychology

Social Marke

Top articles of Danae Manika

Title

Journal

Author(s)

Publication Date

Green, keen, and somewhere in between: An employee environmental segmentation study

Journal of Cleaner Production

Victoria K Wells

Cristina E Ciocirlan

Danae Manika

Diana Gregory-Smith

2024/2/16

The “Dark Side” of General Health and Fitness-Related Self-Service Technologies: A Systematic Review of the Literature and Directions for Future Research

Haiyan Chen

Klaus Schoefer

Danae Manika

Effy Tzemou

2024/2/2

Zero-waste circular economy of plastic packaging: The bottlenecks and a way forward

Sustainable Materials and Technologies

Katarina Novakovic

Deepashree Thumbarathy

Marloes Peeters

Mark Geoghegan

Josephine Go Jefferies

...

2023/12/1

What we do know and don’t know about marketing communications on mature consumers

Natalia Yannopoulou

Danae Manika

Koblarp Chandrasapth

Mina Tajvidi

Victoria Wells

2023/6/27

Guest editorial: psychological perspectives on consumer obesity

European Journal of Marketing

Michael Christofi

Danae Manika

Elias Hadjielias

Olga Kvasova

Dan Petrovici

...

2022/11/30

Food experience design to prevent unintended consequences and improve well-being

Journal of Service Research

Michela Addis

Wided Batat

S Sinem Atakan

Caroline G Austin

Danae Manika

...

2022/2

Modeling multiple forms of consumer animosity through fuzzy-set qualitative comparative analysis

European Journal of Marketing

Paolo Antonetti

Danae Manika

2022/1/3

Food consumption and time: Meanings and processes underlying choices

50th Annual Conference of The European Marketing Academy

M Hut

D Manika

Jefferies Go

S Papagiannidis

2021

The importance of personally relevant knowledge for pandemic risk prevention behavior: A multimethod analysis and two-country validation

Health Marketing Quarterly

Linda Golden

Danae Manika

Patrick Brockett

2021/10/2

HOW ANTHROPOMORPHIC NAMING INCREASES PURCHASE INTENTIONS FOR IRREGULAR PRODUCE

American Academy of Advertising. Conference. Proceedings (Online)

Kacy Kim

Sukki Yoon

Danae Manika

2021

Advancing spillover research: behavioural, contextual and temporal approaches

Danae Manika

Diana Gregory-Smith

2021/5/4

Using stealth marketing techniques to increase physical activity and decrease sedentary time in the workplace: a feasibility study investigating the spill-overs of employee pro …

International Journal of Business Science & Applied Management (IJBSAM)

Danae Manika

Yvonne Blokland

Lee Smith

Louise Mansfield

Markos Klonizakis

2021

The difference in the impact of users' positive and negative caption accompanying a sustainability ad on social media, on other users' social media engagement with the ad and …

Nuzhat Nuery

Natalia Yannopoulou

Danae Manika

Eleftherios Alamanos

2021/2/12

Understanding the Concept of Time for Food Wellbeing

25th International Conference on Corporate and Marketing Communications

M Hut

Danae Manika

Jefferies Go

S Papagiannidis

2021

Check (it) yourself before you wreck yourself: The benefits of online health information exposure on risk perception and intentions to protect oneself

Technological Forecasting and Social Change

Danae Manika

Stephan Dickert

Linda L Golden

2021/12/1

The hedonic or eudaimonic way: Understanding the impact of subjective time an wellbeing motives on healthy food choice

5th International Conference of Marketing, Strategy & Policy 2021

SM Hut

D Manika

Jefferies Go

S Papagiannidis

2021

How pride triggered by pro-environmental technology adoption spills over into conservation behaviours: a social business application

Technological Forecasting and Social Change

Danae Manika

Paolo Antonetti

Savvas Papagiannidis

Xiaojing Guo

2021/11/1

Using values, beliefs, and norms to predict conserving behaviors in organizations

European Management Review

Cristina E Ciocirlan

Diana Gregory‐Smith

Danae Manika

Victoria Wells

2020/6

Are they sinners or saints? A multi-level investigation of hypocrisy in organisational and employee pro-environmental behaviours

Journal of Business Research

Lei Yang

Danae Manika

Andromachi Athanasopoulou

2020/6/1

Does humour influence perceptions of the ethicality of female-disparaging advertising?

Journal of Business Ethics

Vassiliki Grougiou

George Balabanis

Danae Manika

2020/6

See List of Professors in Danae Manika University(Brunel University London)