Dan Rubin

About Dan Rubin

Dan Rubin, With an exceptional h-index of 7 and a recent h-index of 7 (since 2020), a distinguished researcher at St John's University, specializes in the field of Consumer Behavior, Marketing.

His recent articles reflect a diverse array of research interests and contributions to the field:

Exploring customer engagement tensions when pursuing responsible business practices

There's not much to tell: The impact of emotional resilience on negative word‐of‐mouth following service failure

Global trends in hospitality

Understanding Segment-specific Key Drivers to Guide Strategy: The Impact of Value on Key Drivers of Relative Satisfaction

Beyond the box office: A conceptual framework for the drivers of audience engagement

Does multitasking change how we think? The impact of specialized depletion from concurrent task performance on subsequent behavior

Pandemic pains to Instagram gains! COVID-19 perceptions effects on behaviours towards fashion brands on Instagram in sub-Saharan Africa: tech-native vs non-native generations

Flavor fatigue: Cognitive depletion influences consumer enjoyment of complex flavors

Dan Rubin Information

University

Position

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Citations(all)

147

Citations(since 2020)

146

Cited By

6

hIndex(all)

7

hIndex(since 2020)

7

i10Index(all)

6

i10Index(since 2020)

6

Email

University Profile Page

Google Scholar

Dan Rubin Skills & Research Interests

Consumer Behavior

Marketing

Top articles of Dan Rubin

Title

Journal

Author(s)

Publication Date

Exploring customer engagement tensions when pursuing responsible business practices

Journal of Service Management

Andrew S Gallan

Diogo Hildebrand

Yuliya Komarova

Dan Rubin

Ronen Shay

2024/4/25

There's not much to tell: The impact of emotional resilience on negative word‐of‐mouth following service failure

Psychology & Marketing

Lama Lteif

Dan Rubin

Joan Ball

Cait Lamberton

2023/9

Global trends in hospitality

Journal of Business Research

Lerzan Aksoy

Sunmee Choi

Tarik Dogru

Timothy Keiningham

Melanie Lorenz

...

2022/3/1

Understanding Segment-specific Key Drivers to Guide Strategy: The Impact of Value on Key Drivers of Relative Satisfaction

Journal of Creating Value

Tiffany Perkins-Munn

Heather Evans

Alexander Buoye

Dan Rubin

Timothy Keiningham

...

2022/11

Beyond the box office: A conceptual framework for the drivers of audience engagement

Journal of Business Research

Dan Rubin

Iris Mohr

V Kumar

2022

Does multitasking change how we think? The impact of specialized depletion from concurrent task performance on subsequent behavior

Psychology & Marketing

Dan Rubin

Diogo Hildebrand

Leandro Fernandes Malloy‐Diniz

2022/1/3

Pandemic pains to Instagram gains! COVID-19 perceptions effects on behaviours towards fashion brands on Instagram in sub-Saharan Africa: tech-native vs non-native generations

Journal of Marketing Communications

Ali B Mahmoud

Joan Ball

Daniel Rubin

Leonora Fuxman

Iris Mohr

...

2022/11/17

Flavor fatigue: Cognitive depletion influences consumer enjoyment of complex flavors

Journal of Consumer Psychology

Diogo Hildebrand

Dan Rubin

Rhonda Hadi

Thomas Kramer

2021/1

Turn up the volume if you’re feeling lonely: The effect of mobile application sound on consumer outcomes

Journal of Business Research

Lauren Mayor Poupis

Dan Rubin

Lama Lteif

2021/3/1

Online shopping cart abandonment: A consumer mindset perspective

Journal of Consumer Marketing

Daniel Rubin

Chrissy Martins

Veronika Ilyuk

Diogo Hildebrand

2020/6/18

See List of Professors in Dan Rubin University(St John's University)

Co-Authors

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