Colleen Bee

Colleen Bee

Oregon State University

H-index: 12

North America-United States

About Colleen Bee

Colleen Bee, With an exceptional h-index of 12 and a recent h-index of 11 (since 2020), a distinguished researcher at Oregon State University, specializes in the field of Consumer Behavior, Marketing.

His recent articles reflect a diverse array of research interests and contributions to the field:

When the stakes are low: How key features of momentary suspense contribute to a global evaluation of enjoyment

The simultaneous sponsorship of rival teams: Beyond ingroup favoritism and outgroup animosity

The paradoxes of smartphone use: Understanding the user experience in today's connected world

Hope and fear in the experience of suspense

Introduction to special issue on sport marketing and sponsorship

Are you with us or against us? The role of threat and anger in sport sponsorship

Better in the (near) future: Group‐based differences in forecasting biases

Colleen Bee Information

University

Position

Associate Professor of Marketing

Citations(all)

1153

Citations(since 2020)

532

Cited By

832

hIndex(all)

12

hIndex(since 2020)

11

i10Index(all)

13

i10Index(since 2020)

11

Email

University Profile Page

Oregon State University

Google Scholar

View Google Scholar Profile

Colleen Bee Skills & Research Interests

Consumer Behavior

Marketing

Top articles of Colleen Bee

Title

Journal

Author(s)

Publication Date

When the stakes are low: How key features of momentary suspense contribute to a global evaluation of enjoyment

Communication Research

Robert Madrigal

Colleen Bee

Johnny Chen

2023/4

The simultaneous sponsorship of rival teams: Beyond ingroup favoritism and outgroup animosity

Psychology & Marketing

Colleen Bee

Vassilis Dalakas

Johnny Chen

2022/1

The paradoxes of smartphone use: Understanding the user experience in today's connected world

Journal of Consumer Affairs

Aida Faber

Colleen Bee

Marina Girju

Naz Onel

Anne Marie Rossi

...

2022/9

Hope and fear in the experience of suspense

Cognition and Emotion

Robert Madrigal

Colleen Bee

Johnny Chen

2022/8/18

Introduction to special issue on sport marketing and sponsorship

Colleen Bee

Vassilis Dalakas

2021/1/1

Are you with us or against us? The role of threat and anger in sport sponsorship

Journal of business research

Colleen Bee

Jesse King

Jason Stornelli

2021/1/1

Better in the (near) future: Group‐based differences in forecasting biases

European Journal of Social Psychology

Jesse S King

Colleen C Bee

2020/6

See List of Professors in Colleen Bee University(Oregon State University)