Chun-Ju Flora Hung-Baesecke
University of Technology
H-index: 21
Asia-India
Top articles of Chun-Ju Flora Hung-Baesecke
Title | Journal | Author(s) | Publication Date |
|---|---|---|---|
Ethical challenges of digital communication: A comparative study of public relations practitioners in 52 countries | International Journal of Communication | Jens Hagelstein Sophia Charlotte Volk Ansgar Zerfass Andréia Silveira Athaydes Jim Macnamara | 2024 |
Social media influencer effects on CSR communication: The role of influencer leadership in opinion and taste | International Journal of Business Communication | Yang Cheng Chun-Ju Flora Hung-Baesecke Yi-Ru Regina Chen | 2024/4 |
The roles of internal communication in driving corporate volunteering among Chinese employees: An integrated approach of social influence and volunteering motivations | Yi-Ru Regina Chen Minqin Ma Chun-Ju Flora Hung-Baesecke | 2023/4/25 | |
When non-CSR-themed social media influencers endorse corporate CSR initiatives: Effects of publics’ perceived influencer characteristics and leadership | Public Relations Review | Yi-Ru Regina Chen Chun-Ju Flora Hung-Baesecke Yang Cheng | 2023/3/1 |
Public Relations Theory Development In China: In the Areas of Dialogic Communication, Crisis Communication, and CSR Communication | Yi-Ru Regina Chen Chun-Ju Flora Hung-Baesecke Yang Cheng | 2023/2/22 | |
303 Public Relations Theory Development in China: In the Areas of Dialogic Communication, Crisis Communication, and CSR Communication | Yi-Ru Regina Chen Chun-Ju Flora Yang Cheng | 2023 | |
Communication practice trends in Asia-Pacific: Focus on new technologies, but concerns about trust and ethics | Communication and Media in Asia Pacific | J Macnamara F Hung-Baesecke A Zerfass | 2021/12/1 |
Social media influencers in CSR endorsement: The effect of consumer mimicry on CSR behaviors and consumer relationships | Social Science Computer Review | Yang Cheng Yi-Ru Regina Chen Chun-Ju Flora Hung-Baesecke | 2021/8 |
Asia-Pacific Communication Monitor 2020/21. Strategic issues, competence development, ethical challenges and gender equality in the communication profession | J Macnamara M Lwin C-JF Hung-Baesecke A Zerfass | 2021/3/24 | |
16 The Excellence Theory–origins, contribution and critique | Handbooks of Communication Science | Chun-Ju Flora Hung-Baesecke Yi-Ru Regina Chen Lan Ni | 2021/2/8 |
Moving forward the dialogic theory of public relations: Concepts, methods and applications of organization-public dialogue | Public Relations Review | Yi-Ru Regina Chen Chun-Ju Flora Hung-Baesecke Xianhong Chen | 2020/3/1 |
Constructing positive public relations in China: Integrating public relations dimensions, dialogic theory of public relations and the Chinese philosophical thinking of Yin and Yang | Public Relations Review | Xianhong Chen Chun-Ju Flora Hung-Baesecke Yi-Ru Regina Chen | 2020/3/1 |
The role of leadership in shared value creation from the public’s perspective: A multi-continental study | Public Relations Review | Yi-Ru Regina Chen Chun-Ju Flora Hung-Baesecke Shannon A Bowen Ansgar Zerfass Don W Stacks | 2020/3/1 |
Explicating trust and its relation to dialogue at a time of divided societies | Public Relations Review | Chun-Ju Flora Hung-Baesecke Yi-Ru Regina Chen | 2020/3/1 |
