Chiara Giachino
Università degli Studi di Torino
H-index: 14
Europe-Italy
Top articles of Chiara Giachino
Title | Journal | Author(s) | Publication Date |
---|---|---|---|
Exploring the communication strategies in baby food supply: Differences between online and retail sales of baby milk | Journal of Marketing Communications | Stefano Massaglia Giulia Mastromonaco Danielle Borra Chiara Giachino Augusto Bargoni | 2024/4/4 |
Is this really me? Investigating brand personality self‐congruity on consumer behavior in video‐based social media | Psychology & Marketing | Augusto Bargoni Chiara Giachino Rada Gutuleac Dalia Streimikiene | 2024/1/31 |
Women’s football: don’t judge me, support me! evidence from young generations | Soccer & Society | Chiara Giachino Maurizio Valenti Alessandro Bonadonna Luigi Bollani | 2024/1/2 |
The effects of influencer endorsement services on crowdfunding campaigns | Journal of Services Marketing | Augusto Bargoni Chiara Giachino Enrico Battisti Lea Iaia | 2023/2/14 |
Metaverse, museums and disabilities: bridging the gap between customer experience and fruition | Cristina Caterina Amitrano Augusto Bargoni Chiara Giachino | 2023 | |
Unleashing the potential of social media: an investigation into antecedents and opportunities of entrepreneurial intent | Augusto Bargoni Chiara Giachino Rada Gutuleac Ciro Troise | 2023 | |
Is Generation Z ready to fly into the space? The future of tourism is coming | Futures | Chiara Giachino Francesca Pucciarelli Luigi Bollani Alessandro Bonadonna | 2023/1/1 |
Crowdfunding, art and the metaverse: a new perspective on willingness to give | 16th Annual Conference of the EuroMed Academy of Business | Rada Gutuleac Augusto Bargoni Chiara Giachino | 2023/9/27 |
eSport in the digital era: Exploring the moderating role of perceived usefulness on financial behavioural aspects within reward-crowdfunding | Journal of Business Research | Chiara Giachino Niccolò Nirino Erasmia Leonidou Loukas Glyptis | 2023/1/1 |
A digital family affair: Do family firms' characteristics enhance consumers' willingness to pay? | Technological Forecasting and Social Change | Augusto Bargoni Chiara Giachino Ciro Troise Gazi Mahabubul Alam Roberto Quaglia | 2023/3/1 |
Urban area and nature-based solution: Is this an attractive solution for Generation Z? | Land Use Policy | Chiara Giachino Luigi Bollani Elisa Truant Alessandro Bonadonna | 2022/1/1 |
Competitive strategies in the agri-food industry in Italy during the COVID-19 pandemic: an application of K-means cluster analysis | British Food Journal | Augusto Bargoni Bernardo Bertoldi Chiara Giachino Gabriele Santoro | 2022/11/3 |
Communicating in a digital world: The museums evolution | Chiara Giachino | 2022/10/26 | |
Air transport and mood in younger generations: The role of travel significance and COVID-19 | Journal of air transport management | Enrico Battisti Chiara Giachino Lea Iaia Ioanna Stylianou Andreas Papatheodorou | 2022/8/1 |
Communicate in a digitalized world. The museums’ evolution. | Chiara Giachino | 2022 | |
Acknowledgment to Reviewers of Tourism and Hospitality in 2021 | Juliana Araújo Alves Sven Gross Jacopo Baggio Juan María Hernández Carla Barbieri | 2022 | |
Space tourism: A new frontier for future generations | Journal of Smart Tourism | Chiara Giachino Francesca Pucciarelli Luigi Bollani Alessandro Bonadonna Chulmo Koo | 2021 |
Il pensiero manageriale e scenari evolutivi | Bernardo Bertoldi Chiara Giachino | 2021 | |
Le CollabHouse e gli intermediari" invisibili" tra aziende e influencer | HARVARD BUSINESS REVIEW ITALIA | Chiara Giachino | 2021 |
Modelli di implementazione della strategia | Augusto Bargoni Chiara Giachino | 2021 |